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Microimage set to achieve tremendous heights with Microsoft Technology

Come the year of nineteen hundred and ninety three a group of innovative and enterprising young minds conceived and gave birth to Microimage (Pvt) Ltd, Sri Lanka, (incorporated in 1995), now a leading technology innovator and enterprise software solutions provider. Driven by one vision to be ‘the’ leading Research and Development (R&D) Company, delivering innovative technology and software solutions for home, office and mobile users, Microimage (Pvt) Ltd., now offers its’ clients innovative enterprise software solutions that are revolutionizing the way corporate Sri Lanka does business.

Microimage operates two independent entities: Microimage and Microimage Mobile Media. Microimage is an Enterprise Business Solutions provider with the main focus being Human Capital Management Solutions, whereas the new subsidiary, Microimage Mobile Media, focuses on products and solutions for Mobile Media Convergence.

Microimage, being an accredited Microsoft Certified Partner attributes much of their success to Microsoft Sri Lanka which has always played a pivotal role in keeping the innovative spirit alive in their business. It works predominantly on Microsoft technology, primarily due to Microsoft’s versatility and adaptability. The company’s product development is done on Microsoft platforms, with its development and technical resources aligned towards Microsoft technology competencies. This scope has been further expanded to embrace the latest in Microsoft tools and technology especially designed for web-enabled business applications.

As a testimonial to its innovative spirit, Microimage has been awarded with many prestigious local and international awards, including key recognitions such as, winning the Inaugural GSM Association Mobile Innovation Award in Asia, GSM World Award Commendation, Asia Pacific ICT Merit Award, the National Science Foundation Innovation Award, the British Computer Society NBQSA Award on multiple occasions, amongst others.

“From the inception we have counted on Microsoft developer tools and platforms to position our products as it’s one of the most versatile options to launch commercial products and due to Microsoft’s global market share. Our internal resources are aligned 100% to MS tools and technologies where our internal people are highly competent on the MS platform products. Further through the Microsoft partner program we have access to vast pool of Microsoft resources such as SDK’s, MSDN and so on.” says Chief Executive Officer, Microimage, Harsha Purasinghe.

This partnership between Microimage and Microsoft Sri Lanka is indeed a complimentary one, as both companies work towards the mutual goal of implementing and developing technologies with a view to bringing local businesses up to international standards, thus enabling them to be competitive in the global arena.

Sriyan de Silva Wijeyeratne, Country Manager, Microsoft Sri Lanka, said that, “Microsoft is delighted to be associated with an innovative and dynamic partner such as Microimage, especially as they are led by a dynamic CEO, and is quite a forward thinking company that has developed products using Microsoft tools and technologies to emerge with award-winning innovative products and solutions. We are proud to be able to support the level of success they have achieved at both local and international levels. Microimage’s innovations are valued not only because they have embraced Microsoft’s expertise, but because it is the one organisation that has matched our focus on ‘language localisation’ over the years, thus going a long way in bridging the digital divide that exists between the urban and rural areas in the country. Further, Microimage’s success demonstrates the fact that early adaptors of Microsoft tools and technologies are better able to access cutting edge innovation to deliver quality products and solutions to their customers, partners, and to Sri Lanka.”

The company’s innovation and pursuance of path-breaking technologies is reflected in the Disaster and Early Warning Network (DEWN) - the world’s first GSM-based comprehensive early warning solution. As the world’s first GSM-based multi-mode early warning solution, it offers use of cell broadcast, CAP protocol and spots a unique locally engineered Alarm Box. Dialog Telekom spearheaded this initiative with R&D technology provided by Microimage and the Dialog UoM Research Lab. This initiative enabled the Microimage team to really enliven its corporate social responsibility campaign as a true Sri Lankan. “We are very proud to have been an integral part of such an invaluable project” says Purasinghe, adding that “working on something that serves the entire nation and has such global scope and adaptability has been a tremendous experience.”

The company has market presence in Sri Lanka, Maldives, India & Singapore to date. Key clients include Dialog Telekom (Subsidiary of Telekom Malaysia), Dhiraagu Telekom, Lanka Bell, HSBC, Commercial Bank, DFCC Bank, Bank of Maldives, Eagle Insurance, Trelleborg Lanka, Cargills, ABC Radio Networks, MBC Radio Networks and Robinsons Department Stores standing proof of Microimage’s ability to deliver the best-in-class and innovative solutions to diverse customers the world across.