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• 18 Nov 2009 Online video can boost SEO ranking
  Video content works well for business websites in terms of search engine optimisation performance, it has been claimed.

• 03 Nov 2009 Email marketing growing in sophistication
  Email marketing continues to develop as a channel, it has been claimed.

• 02 Nov 2009 Graduates offer quick return on investment
  Firms can see tangible financial rewards from taking on graduates, it has been claimed.

• 27 Oct 2009 CBI says apprenticeships should be a priority
  Businesses need to continue taking on apprentice workers to keep the UK jobless rate down, it has been claimed.

• 09 Oct 2009 Driving business the new challenge for HR
  Human resources departments have been urged to prepare themselves for new challenges over the course of the next ten years.

• 02 Oct 2009 Customer migration sees online advertising eclipse TV
  TV advertising spend has been eclipsed by online, as more consumers migrate to the web, according to the Internet Advertising Bureau and PricewaterhouseCoopers.

• 30 Sep 2009 Feedback essential ahead of web migration
  Firms should seek customer feedback when considering moving products onto the internet, it has been suggested.

• 28 Sep 2009 Branding crucial as recession ensues
  Firms must continue to promote their brand irrespective of the recession, it has been claimed.

• 24 Sep 2009 Online ad spending to be sustained
  One expert has claimed that online advertising spending is likely to hold up during the recession.

• 18 Sep 2009 Employee investment provides competitive advantage
  Businesses can emerge as market leaders by investing in their employees during the recession, it has been claimed.

• 15 Sep 2009 Warning over possible higher income tax effects
  Raising income tax to 50 per cent for high earners could have a negative impact upon productivity in the UK, it has been suggested.

• 07 Sep 2009 Low cost just one appeal of email marketing
  Businesses are attracted to email marketing due to its great accountability, not just its low cost, it has been claimed.

• 01 Sep 2009 Regular breaks important for employee productivity
  Staff members who take regular breaks are likely to be more productive when they are working in the office, it has been claimed.

• 27 Aug 2009 Firms prefer business meetings for sealing deals
  Companies continue to recognise the value of business meetings in terms of driving revenue, despite cost pressures, it has been suggested.

• 25 Aug 2009 Employment expert calls for IT staff retention to save costs
  Firms can potentially save money by keeping IT staff on their books during the downturn, it has been suggested.

• 24 Aug 2009 Study suggests web advertising growth to return
  The Internet Advertising Bureau has predicted further significant growth in the online advertising market after 2010.

• 21 Aug 2009 Email marketing best used sparingly says expert
  Firms seeking to drive revenue through the use of email marketing should avoid the temptation of sending too many promotional materials to customer inboxes, it has been suggested.

• 20 Aug 2009 Study suggests TV advertising has consumer impact
  Television advertising has the most significant impact on consumers, according to a new study, but an expert says other forms of marketing are also valuable.

• 11 Aug 2009 TUC says worker retention relies on equal rights
  Firms should offer equal rights to all workers in order to encourage migrants to remain in the UK, it has been claimed.

• 03 Aug 2009 Firms urged to use blogs to drive revenue
  Blogs can be used to direct potential customers on to business websites, it has been suggested.

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