When: 06/03/2009 - 09:00 till 16:30

Where: Reading - Microsoft Campus, Thames Valley Park, Reading. RG6 1WG

What:

Sophisticated computer mapping technologies are transforming the way we experience the world around us and, in healthcare, making it easier to map epidemics, identify business trends and direct people to outpatients.

Getting computers to give us useful information about the real world around us has been a recognised challenge for many years. Now the efforts of many companies in this field, Microsoft included, are slowly coming bearing fruit, thanks to two giant leaps:

• Powerful mapping technologies such as Microsoft’s Virtual Earth mean that data can be overlaid onto maps to provide meaningful information at or about a particular place.

• The newfound sophistication of mobile phones means that the younger generation (at least) are carrying powerful computers around in their pockets.

Nick Saalfeld highlights some recent developments ahead of the event at Microsoft’s UK headquarters in Reading that will explain even more.