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Reducing Costs by Integrating Marketing, Sales, and Implementation Methodologies

Are you creating unprofitable projects through marketing, contract negotiations, and hand-offs to your project team? Your marketing messages and sales process can dramatically influence project profitability. Learn how to orchestrate an effective marketing engine and implement a focused sales process that attracts the types of engagements that will be most profitable for your business.

Views: 283

Time: 54:13

 
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