Oil & GasSee it in Action
Build Stronger Customer Relationships and Manage Assets More Efficiently

Meet today's business challenges by strengthening connections to your customers and constituents with Microsoft Virtual Earth. Managers of oil and gas companies can use rich, relevant information to discover and communicate plans and research for new and alternative energy sources, in the context of location. And utility managers can use Virtual Earth to help locate and track assets to help ensure consistent on-time delivery.

 

BP

 

After losses from Hurricane Katrina, BP had to revise its hurricane management system. It deployed Microsoft Virtual Earth with 3D satellite imagery, real-time weather data, and a visual representation of its people and facilities. Now, as situations arise, the company can get a more cohesive picture of potential threat, and respond faster.

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Entergy

 

The energy company Entergy uses Virtual Earth in applications like its storm center and outage maps features. The features enable Entergy customers, throughout parts of Arkansas, Louisiana, Mississippi, and Texas, to view regions where energy service is or may be affected by storms, hurricanes, and other incidents.

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Shell

 

Using Virtual Earth, Shell customers can pinpoint the most conveniently located stations and truck stops along a planned route. Customers can even search by specific service offerings, including facilities that offer car washes, auto service, diesel fuel, and restaurants.

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What Oil and Gas Companies and Utilities Can Do with Virtual Earth

 

Strengthen Customer and Constituent Connections

  • Make locations more discoverable with detailed maps―for desktop or mobile devices.
  • Offer uniquely branded service mapping experiences through company Web sites.

Improve Organizational Insight

  • Visualize performance metrics by layering data onto the Virtual Earth platform.
  • Integrate multiple data sources to manage critical events and improve response times.

Manage Mobile and Geographic Assets

  • Manage exploration efforts by tracking resources and new areas on Virtual Earth maps.
  • Visually track assets, plant operations, and personnel using customized locators.
  • Quickly deploy disaster response protocols using GeoRSS feeds and RFID trackers.