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Plays Windows Media Logo

The Microsoft Windows Media® Logo program is available to help customers easily identify hardware and software products that are compatible with and use Windows Media-based audio and video technologies.

Here you'll find detailed guidelines for using the Plays Windows Media logo.
Plays Windows Media


Note In order to obtain one of the Windows Media logos, in some cases you must first execute a Windows Media SDK redistribution licensing agreement. For more information about licensing Windows Media components, please review Licensing and Logos. After you have signed and returned the license agreements, you can then apply for the relevant logo license.

For information about other Windows Media logos and to find out which logos are suitable for your business and how to acquire and properly use those logos, see the Windows Media Logo Selection Guide.

For information about how and when to use the Windows Media name and trademark, see the Windows Media Trademark Guidelines.


Criteria for the Plays Windows Media logo

Product must fall under one of the categories below, and meet all of the criteria for that category to be eligible for the Logo. If product could fall under multiple categories, it must meet the criteria for all categories for which it qualifies. Only products that fall into the following categories may use the Plays Windows Media logo.

Playing software (including but not limited to: jukeboxes and players)
All playing software must meet the criteria below to qualify for the Logo:
  • Product supports the audio playback of Windows Media Formatted content. AND

  • Product is built pursuant to either the Microsoft Windows Media Format Software Development Kit, or the Microsoft Operating System Component License and Distribution Agreement for Windows Media Player. If not all versions of the Product include the appropriate Redistributable Components (e.g., a minimal install version), then only those versions that include the Redistributable Components may include the Logo.

Consumer Electronic Devices (Including but not limited to: digital audio players, car stereos, home stereos, and consumer Internet appliances)
All consumer electronic devices must meet the criteria below to qualify for the Logo:
  • Product utilizes a Microsoft Windows Media codec (i.e., Windows Media Audio, Windows Media Video) pursuant to a Microsoft OEM License Agreement for Embedded Windows Media (or subsequent Windows Media license agreement from Microsoft).

Criteria specific to CD Players
  • CD Players must support playback of .WMA files at bit rates between 64k and 160k inclusive.
  • CD Players must ignore any files that they cannot play, they should be skipped.
  • CD Players must support CD-ROM, CD-R and CD-RW.
  • CD Players must support at least ISO 9660 level 2 file names (31 character names including separator).
  • CD Players must locate files in subdirectories nested up to eight levels deep.
  • CD Players must be capable of handling CDs with at least 200 media files with maximum length file names stored in 16 or more subdirectories.
  • CD Players must display at least the first 32 characters of WMA metatags including at a minimum Title and Artist.
  • CD Players should not require that discs be closed (finalized)
  • CD Players should play multi-session discs. Players should support at least five sessions on a disc.
  • CD Players should support discs containing 400 or more media files.
  • CD Players should support playback of Variable Bit Rate (VBR) .WMA files with a peak bit rate up to 160Kbps and support at least a 1.5 second buffer.
  • CD Players may support Joliet extensions (64 character Unicode file names).

Criteria specific to DVD Players In addition to supporting all of the requirements for CD players listed above, DVD players that are capable of playing .WMA files on DVD media have the following requirements:
  • DVD Players must support discs containing at least 2000 media files with maximum length file names.
  • DVD Players must support discs that have not been closed (finalized).
  • DVD Players must support multi session discs.
  • Players should support discs containing 4000 or more media files.
  • DVD Players should support playback of Variable Bit Rate (VBR) .WMA files with a peak bit rate up to 160Kbps and support at least a 1.5 second buffer.

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