Ford

Overview Challenge Solutions Benefits

Ever since Henry Ford built the world's first manufacturing assembly line in 1913, the Ford Motor Company has been a symbol of innovation worldwide. In the 21st century, Ford is breaking new ground in telematics. Partnering with Microsoft, Ford created SYNC, its best-selling infotainment system to date. At the heart of SYNC is Windows Embedded Automotive, which delivers a powerful and reliable platform with numerous connectivity options and turns SYNC into a gateway for phones, digital music players and more. SYNC not only helped sell more Ford cars, but it strengthened consumer perceptions of Ford as a leader in safety, quality and smart technology.

Benefits at a glance

  • First automaker to deploy an immersive, in-car infotainment system
  • 5 million cars currently use Ford Sync powered by Microsoft
  • 70 percent consumer-adoption rate


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