I dream and I envision.
I work with amazing craftsmen
and artisans that help me
out in finding the best
pillow, the best stitching,
the best color, the best way
to give shape to these dreams.
And what we want is our people,
our consumers to
live that dream.
I've been working with
our partner, Hevolus,
on a new customer journey
using Microsoft HoloLens 2
and Azure Cognitive Services,
giving consumers an idea
of their ideal homes in a way
that makes them fall in love.
We let them walk
their home virtually.
We give you the emotional
side that makes you feel that,
"Yes, I want to buy it".
We know that we will
reduce the closing ratio,
at least one-third, which
is what we really want.
The HoloLens And Dynamics 365
Mixed Reality gives us the
opportunity of showing the
collection without boundaries.
it gives us an incredible
opportunity to lower the stock
and inventory of every
store, to lower the space
and architectural
investment to set up a store
and increase dramatically
the sales per square foot.
We are looking to expand
into downtown areas
where spaces are too small to
have our classic store format.
With HoloLens 2 and mixed
reality we could have a very
tiny space.
We could be opening a store
without products anymore;
less inventory, less people
moving product, less back
and forth of floor
sample, so the concept
of a store clearance might die
because your inventory
is going to be virtual.
Microsoft has been a great
partner, we've been quite fast
in translating a vision
into something real.
When you see what you dreamed
and what then came to reality,
and you see the reaction
of people appreciating what you
did, saying, "Wow, unexpected,"
that makes our tears and blood
and passion worth the
time that we spent.