{"id":50025,"date":"2025-02-26T06:00:43","date_gmt":"2025-02-26T14:00:43","guid":{"rendered":"https:\/\/www.microsoft.com\/en-us\/americas-partner-blog\/?p=50025"},"modified":"2025-05-12T12:22:35","modified_gmt":"2025-05-12T19:22:35","slug":"differentiate-with-solutions-partner-designations","status":"publish","type":"post","link":"https:\/\/www.microsoft.com\/en-us\/americas-partner-blog\/2025\/02\/26\/differentiate-with-solutions-partner-designations\/","title":{"rendered":"Differentiate with Solutions Partner designations"},"content":{"rendered":"<p><strong><em>Partner Audience:<\/em><\/strong><em> #AllPartners<\/em><br \/>\n<strong><em>Relevant to:<\/em><\/strong><em> #AllRoles #DoingBizwMSFT #GrowYourBiz #CrossSolution<\/em><\/p>\n<hr \/>\n<p><em><strong>Updated 5\/12\/2025 to include new SMB path for Security<\/strong><\/em><\/p>\n<p>Solutions Partner designations recognize partners who demonstrate deep knowledge, extensive experience, and proven success delivering Microsoft solutions. Aligned to specific solution areas, designations are designed to help you stand out from the competition and increase your customer reach.<\/p>\n<p>This blog highlights need-to-know information for Microsoft partners interested in learning how to attain designations and <a href=\"https:\/\/partner.microsoft.com\/en-US\/partnership\/specialization\">specializations<\/a> in the following solution areas:<\/p>\n<hr \/>\n\n<table id=\"tablepress-73\" class=\"tablepress tablepress-id-73\">\n<tbody>\n<tr class=\"row-1\">\n\t<td class=\"column-1\"><a href=\"#azure\">Azure<\/a><\/td><td class=\"column-2\"><a href=\"#modernwork\">Modern Work<\/a><\/td><td class=\"column-3\"><a href=\"#isv\">Certified <br \/>\nSoftware<\/a><\/td><td class=\"column-4\"><a href=\"#security\">Security<\/a><\/td><td class=\"column-5\"><a href=\"#bizapps\">Business Applications<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<!-- #tablepress-73 from cache -->\n<p>Solutions Partner designations have replaced legacy silver\/gold competencies. Note that the last day to purchase or renew silver\/gold competencies was January 21, 2025. For more information, see the <a href=\"https:\/\/learn.microsoft.com\/en-us\/partner-center\/membership\/silver-gold-membership-competency#legacy-silver-and-gold-benefits-faq\">Legacy silver and gold benefits FAQ<\/a>.<\/p>\n<p>Check out these resources to learn more about the requirements for attaining a Solutions Partner designation:<\/p>\n<ul>\n<li><a href=\"https:\/\/partner.microsoft.com\/en-US\/training\/assets\/collection\/evolving-the-microsoft-partner-network-programs#\/\">Microsoft AI Cloud Partner Program training gallery<\/a><\/li>\n<li><a href=\"https:\/\/partner.microsoft.com\/en-us\/partnership\/solutions-partner\">Solutions Partner designations partner page<\/a><\/li>\n<li><a href=\"https:\/\/partner.microsoft.com\/dashboard\/v2\/membership\/program\/solutionspartner\/solutionareas\/overview\">Solutions Partner Overview \u2013 Partner Center<\/a><\/li>\n<li><a href=\"https:\/\/learn.microsoft.com\/en-us\/partner-center\/membership\/introduction-to-pcs\">Introduction to the Solutions Partner Program | Microsoft Learn<\/a><\/li>\n<li><a href=\"https:\/\/assetsprod.microsoft.com\/mpn\/en-us\/faq-find-all-frequently-asked-questions.pdf\">Microsoft AI Cloud Partner Program FAQ<\/a><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"azure\" class=\"scroll-mt-20\">Introducing SMB paths for Solutions Partner designation for Azure<\/h2>\n<p>Available now, the new SMB paths provide a way for partners serving customers in the SMB space to attain a Solutions Partner designation for Azure within the Microsoft AI Cloud Partner Program.<\/p>\n<p>Azure partners will be assigned to either the SMB or Enterprise path\u2014never both.<\/p>\n<p><strong>Criteria<\/strong><\/p>\n<ul>\n<li><strong>SMB path:<\/strong> Partners who are driving less than USD1 million and have 80% or more of their customers in the SMB\/SMC segment will qualify on the SMB path.<\/li>\n<li><strong>Enterprise path:<\/strong> Partners who are driving more than USD1 million <strong>or<\/strong> who are driving less than USD1 million and have more than 20% of their customers in the Enterprise segment will qualify on the Enterprise path.<\/li>\n<\/ul>\n<p>You will see your aligned path in <a href=\"https:\/\/partner.microsoft.com\/dashboard\">Partner Center<\/a> and your progress toward attainment <em>for that path only<\/em>.<\/p>\n<p>Review the <a href=\"https:\/\/assetsprod.microsoft.com\/mpn\/en-us\/overview-deck-smb-paths-for-azure-designations.pdf\">Azure SMB paths walking deck<\/a> for qualification and attainment details for both paths.<\/p>\n<p>If you attain a Solutions Partner designation for Azure via the SMB path, you will be eligible for all relevant benefits and incentives, including any new benefits added to the Solutions Partner designation.<\/p>\n<p style=\"text-align: right\"><a href=\"#top\">Top<\/a><\/p>\n<h2 id=\"modernwork\" class=\"scroll-mt-20\">Solutions Partner designation for Modern Work<\/h2>\n<p>There are two pathways to attaining a Solutions Partner designation for Modern Work: Enterprise and SMB. To learn more, see these <a href=\"https:\/\/partner.microsoft.com\/en-US\/asset\/collection\/solutions-partner-for-modern-work#\/\">campaign assets<\/a> and <a href=\"https:\/\/learn.microsoft.com\/en-us\/partner-center\/membership\/solutions-partner-modern-work\">this overview<\/a>.<\/p>\n<p>The latest partner benefits offerings from the Microsoft AI Cloud Partner Program, including Solutions Partner designation, are designed to help supercharge your business growth. Read the blog <a href=\"https:\/\/partner.microsoft.com\/en-US\/blog\/article\/benefits-offerings-updates\">Grow your business with updated partner benefits<\/a> to learn more.<\/p>\n<p style=\"text-align: right\"><a href=\"#top\">Top<\/a><\/p>\n<h2 id=\"isv\" class=\"scroll-mt-20\">Solutions Partner with certified software designation<\/h2>\n<p>There\u00a0two pathways to attaining a Solutions Partner with certified software designation:\u00a0solution areas\u00a0and Industry AI. These designations provide you with differentiation in the market, customer trust, and access to enhanced go-to-market, sales, and marketing benefits.<\/p>\n<p>To achieve a pathway, partners must demonstrate readiness with a transactable offer, a technical review of software, and a demonstrated track record of customer success. Learn more in <a href=\"https:\/\/learn.microsoft.com\/en-us\/partner-center\/referrals\/solutions-partner-certified-software-designations-introduction\">this overview<\/a> and follow <a href=\"https:\/\/partner.microsoft.com\/en-us\/training\/assets\/collection\/solutions-partner-with-certified-software-designations-resources#\/\">this learning path<\/a>.<\/p>\n<p style=\"text-align: right\"><a href=\"#top\">Top<\/a><\/p>\n<h2 id=\"security\" class=\"scroll-mt-20\">Solutions Partner designation for Security<\/h2>\n<p>Geopolitics, cryptocurrency, and the cloud are reshaping security\u2014and security is shaping the world. Your customers need end-to-end security to serve a hybrid workforce, so we\u2019ve curated resources and sales plays to help you serve the more than 785,000 customers who trust Microsoft Security solutions.<\/p>\n<p>To attain a <a href=\"https:\/\/learn.microsoft.com\/en-us\/partner-center\/membership\/solutions-partner-security\">Solutions Partner designation for Security<\/a>, your partner capability score for security must meet the qualification requirements. The partner capability score is measured by partner performance, skilling, and customer success, and is informed by data that is already recorded in Partner Center.<\/p>\n<p><strong>New SMB path for Security<\/strong><\/p>\n<p>On April 15 we introduced a new SMB path for the Solutions Partner designation for Security. This path is designed for partners who want to differentiate their business with SMB and SMC customers. A significant enhancement with this launch is that CSP is now an automatic association for Security designation\u2014both SMB and Enterprise. This means reduced operational effort from partners to claim customers and associated benefits. The result will allow more partners to qualify for the Security designation. Prioritize skilling and <a href=\"https:\/\/assetsprod.microsoft.com\/mpn\/en-us\/overview-deck-smb-paths-for-security-designations.pdf\">prepare to enroll<\/a>.<\/p>\n<p>To learn more about how to attain a Solutions Partner designation for Security, see <a href=\"https:\/\/partner.microsoft.com\/en-us\/training\/assets\/collection\/solutions-partner-for-security#\/\">this resource collection<\/a>.<\/p>\n<p style=\"text-align: right\"><a href=\"#top\">Top<\/a><\/p>\n<h2 id=\"bizapps\" class=\"scroll-mt-20\">Solutions Partner designation for Business Applications<\/h2>\n<p>Partners who attain a Solutions Partner designation for Business Applications demonstrate a broad capability to deliver solutions with Dynamics 365 and Power Platform. To learn more, see <a href=\"https:\/\/learn.microsoft.com\/en-us\/partner-center\/membership\/solutions-partner-business\">this overview<\/a>.<\/p>\n<p>Biz Apps Partner Digital Summit is a series of free modules featuring Microsoft leadership discussing initiatives and programs available to partners, along with biz apps partners explaining how they have successfully put these opportunities to work.\u00a0 <a class=\"Hyperlink SCXW176199547 BCX8\" href=\"https:\/\/digitalsummit.bizappspartner.com\/\" target=\"_blank\" rel=\"noreferrer noopener\"><span class=\"TextRun Underlined SCXW176199547 BCX8\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW176199547 BCX8\" data-ccp-charstyle=\"Hyperlink\">Register here to view the Solutions Partner Designations module<\/span><\/span><\/a><span class=\"TextRun SCXW176199547 BCX8\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW176199547 BCX8\">, or any of the other modules listed, on demand.<\/span><\/span><span class=\"EOP SCXW176199547 BCX8\" data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<p style=\"text-align: right\"><a href=\"#top\">Top<\/a><\/p>\n<h3>Join the conversation<\/h3>\n<p>Want to explore this and other topics you care about with Microsoft and other US partners? Head over to the\u00a0<a href=\"https:\/\/www.linkedin.com\/groups\/3468863\/\"><strong>Microsoft Americas Partner Community<\/strong><\/a>\u00a0on LinkedIn.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Partner Audience: #AllPartners<br \/>\nRelevant to: #AllRoles #DoingBizwMSFT #GrowYourBiz #CrossSolution <\/p>\n<p>Updated 5\/12\/2025 to include new SMB path for Security<\/p>\n<p>Get the latest information on Solutions Partner designations aligned to your specific solution area, including details on the new SMB path for Security.<\/p>\n","protected":false},"author":58,"featured_media":50049,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[333],"tags":[615,583,584,600,608],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Differentiate with Solutions Partner designations | Microsoft<\/title>\n<meta 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