Learn how to drive the future of mobility
Transform mobility experiences
Deliver personalized, convenient, and multi-device experiences for your customers with connected and vehicle systems.
Accelerate auto industry innovation
Build innovative products with an intelligent auto supply chain—from autonomous vehicle development to manufacturing.
Enable new business opportunities
Monetize smart mobility by investing in data-driven transportation technologies and omnichannel customer experiences.
Reimagine sustainable transportation
Create a cleaner and safer planet by building emissions-free automobiles and autonomous driving ecosystems that reduce accidents.
How to engage with us at IAA New Mobility World
More brain than horsepower – Intelligent Mobility: Transforming the future of automotive with AI
Thursday, September 12, 4:15pm – 5:15pm | Ideas Stage
Redefine mobility for your customers in the auto industry with connected autonomous vehicles and smart mobility services. Microsoft enables automotive companies to revolutionize mobility with digital technology-building differentiated experiences, accelerating automotive innovation, monetizing data and services, and redefining transportation for a cleaner and safer world.
Speaker: Sanjay Ravi, General Manager, Automotive Industry
Driving innovation: How technology is creating a new future in automotive
Thursday, September 12, 5:30pm – 6:30pm | Great Auditorium
The pace of digital transformation continues to accelerate with cloud, AI and security technologies transforming organizations of all sizes in all industries, and specifically expanding the art of the possible within the automotive industry. By unifying what they can do best, IT and auto companies are pushing the boundaries of the industry creating the next level productive and customized driving experiences.
Speaker: Scott Guthrie, Executive Vice President, Microsoft Cloud + AI Group
Automation – accelerating auto industry innovation with the digital feedback loop
Friday, September 13, 10:45am – 11:45am | Ideas Stage
The automotive industry is infusing automation across all aspects of the business with an ambition to provide innovative products and services and drive improved efficiency. Microsoft’s intelligent cloud and intelligent edge solutions help turn the unprecedented amounts of data generated through automation into powerful digital feedback loops that can achieve these business outcomes.
Speaker: Vijitha Chekuri, Director of Business Strategy, Automotive
Visit our booth in Hall 5.0 Stand C21
Visit our booth to learn how our partners and customers are redefining mobility in the auto industry.
Set up a one-to-one executive meeting
Meet face to face with Microsoft executives and other thought leaders and industry experts. Please sign up at our booth.
Microsoft expands its automotive partner ecosystem to power the future of mobility
Technology can help automotive companies transform into smart mobility services providers.
Microsoft executives attending IAA New Mobility World
Executive Vice President, Microsoft Cloud + AI Group
Area Vice President, Microsoft Germany
General Manager, Microsoft Automotive Industry
Director, Microsoft Strategy & Business Development, Automotive Industry Solutions
General Manager, Microsoft Marketing & Operations Germany
Corporate Vice President, WW Enterprise & Commercial Industries
Managing Director, Microsoft Germany
Being an innovative partner for the automotive industry, DSA develops hardware and software solutions for enabling diagnostic processes at all stages of the vehicle life cycle. Our portfolio ranges from offline and over-the-air flash programming and coding of ECUs to guided repair, M2M solutions and remote diagnostics for vehicle fleets.
Cubic Telecom is a global connectivity management supplier that offers mobility solutions powering connectivity for leading Internet of things (IoT), automotive and mobile device companies across the globe. Cubic Telecom enables global scalability with local connectivity across 180 countries, by partnering with over 75 tier-1 mobile networks, all on a single SIM SKU.