Microsoft helps media customers capitalize on AI for greater ROI
Microsoft is committed to working with our media and entertainment customers and partners to advance AI while addressing key obstacles to adoption.
Microsoft Industry Blogs: Media and entertainment
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Microsoft at IBC 2025: Accelerating the frontier of media and entertainment with AI
Frontier Firms in media embrace agentic AI to unlock creativity, transform engagement, and accelerate innovation across the industry.
How Microsoft is transforming sports with cutting-edge technologyÂ
Microsoft is partnering with sports organizations worldwide to integrate technology and gain a competitive edge.Â
Microsoft at IBC2024: Reimagining media with AI
IBC2024 brings together the creative, technology, and business communities to collaborate, learn, and unlock new opportunities.
Microsoft at the 2024 NAB Show: Reimagining media with data and AI
The show serves as a powerful stage to witness firsthand the profound impact of AI on the industry. At Microsoft, we are bringing these elements to life across our platform and ecosystem. Attendees will see that we have moved beyond hype and are deploying this technology at scale powered by data and the Microsoft Cloud.
IBC2023: How the Microsoft Cloud is accelerating AI transformation in media
Microsoft and our partners showcased the power of AI at IBC2023: The World's Leading Content and Technology event in Amsterdam that took place from September 15 to 18, 2023.
NAB 2023: Elevate media and entertainment with the Microsoft Cloud
As media organizations pursue the transition to a cloud-first future, Microsoft will continue to help our customers navigate the blurring lines between broadcasting, commerce, engagement, and gaming.
IBC Conference: Transforming media and entertainment with the Microsoft Cloud
IBC is the premier global event, created by the industry for the industry that highlights the latest innovations in both media and technology.
Microsoft Inspire 2022: Empowering partners to drive transformation in every industry
The Microsoft partner ecosystem plays a central role in our joint customers’ success and allows us to scale more quickly. Our partners develop innovative solutions across a range of industries and lead customers on their digital imperatives journey. I am looking forward to our biggest partner event, Microsoft Inspire, where you will learn how Microsoft enables
Microsoft at NAB: Showcasing the future of media and entertainment
So much has happened to the world at large over the past two and a half years and that is reflected heavily in our media and entertainment industry. The response to the pandemic, dramatic changes to global weather, and the rise again of geopolitical conflicts have all driven the acceleration of change in media and entertainment
3 data-driven strategies that drive digital optimization
As a Digital Strategist working within Media & Entertainment I often hear customers express frustration over having more data than they know what to do with. If you can relate, what a wonderful problem to have given data truly is the new currency of this digital age. I believe the problem is best flipped to
5 essential business outcomes for media and telco organizations
Over the past 18 months, organizations in media & entertainment and telecommunications turned to digital technologies for the resilience and agility necessary to maintain business continuity and, in many instances, simply survive. With a host of lessons now learned—and with a marketplace that has been forever changed—the urgency for these two industries to continue to
Driving next gen insights and segmentation through the consumer knowledge graph
Customer centricity has been at the heart of Microsoft’s enterprise mission and perhaps that focus in no more important than right now within the media and entertainment (M&E) industry. The last 18 months has certainly driven several changes in media consumption habits along with the processes and tools companies are using to continue to produce