{"id":30490,"date":"2019-03-11T07:00:15","date_gmt":"2019-03-11T14:00:15","guid":{"rendered":""},"modified":"2023-05-31T16:33:33","modified_gmt":"2023-05-31T23:33:33","slug":"can-tax-authorities-show-their-softer-side-with-intelligent-tech","status":"publish","type":"post","link":"https:\/\/www.microsoft.com\/en-us\/industry\/blog\/government\/2019\/03\/11\/can-tax-authorities-show-their-softer-side-with-intelligent-tech\/","title":{"rendered":"Can tax authorities show their softer side with intelligent tech?"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-30493 size-full\" src=\"https:\/\/www.microsoft.com\/en-us\/industry\/blog\/wp-content\/uploads\/2019\/03\/GettyImages-904536796-e1552085043643.jpg\" alt=\"Woman sitting at desk in office\" width=\"5700\" height=\"2835\" srcset=\"https:\/\/www.microsoft.com\/en-us\/industry\/blog\/wp-content\/uploads\/2019\/03\/GettyImages-904536796-e1552085043643.jpg 5700w, https:\/\/www.microsoft.com\/en-us\/industry\/blog\/wp-content\/uploads\/2019\/03\/GettyImages-904536796-e1552085043643-300x149.jpg 300w, https:\/\/www.microsoft.com\/en-us\/industry\/blog\/wp-content\/uploads\/2019\/03\/GettyImages-904536796-e1552085043643-768x382.jpg 768w, https:\/\/www.microsoft.com\/en-us\/industry\/blog\/wp-content\/uploads\/2019\/03\/GettyImages-904536796-e1552085043643-1024x509.jpg 1024w, https:\/\/www.microsoft.com\/en-us\/industry\/blog\/wp-content\/uploads\/2019\/03\/GettyImages-904536796-e1552085043643-330x164.jpg 330w, https:\/\/www.microsoft.com\/en-us\/industry\/blog\/wp-content\/uploads\/2019\/03\/GettyImages-904536796-e1552085043643-800x398.jpg 800w, https:\/\/www.microsoft.com\/en-us\/industry\/blog\/wp-content\/uploads\/2019\/03\/GettyImages-904536796-e1552085043643-400x199.jpg 400w\" sizes=\"auto, (max-width: 5700px) 100vw, 5700px\" \/><\/p>\n<p>Will people ever feel as good about paying taxes as they do when buying a new pair of shoes? The idea might not be as far-fetched as you think. In our <a href=\"https:\/\/discover.microsoft.com\/government-podcast-series-episode-3-tax\/\">latest podcast<\/a>, I spoke with colleagues from around the world who are working with governments to make tax systems more efficient and easier to use. And it\u2019s all thanks to emerging technology.<\/p>\n<p>[msce_cta layout=&#8221;image_center&#8221; align=&#8221;center&#8221; linktype=&#8221;blue&#8221;  linkurl=&#8221;https:\/\/discover.microsoft.com\/government-podcast-series-episode-3-tax\/?wt.mc_id=AID723261_QSG_SCL_327289&#8243; linkscreenreadertext=&#8221;Listen to the podcast now&#8221; linktext=&#8221;Listen to the podcast now&#8221; ][\/msce_cta]<\/p>\n<h2>Putting the citizen first<\/h2>\n<p>In industries like retail, banking, and telecommunications, organizations have doubled down on providing exceptional customer experience as a differentiator for their services. Governments simply haven\u2019t had to do that with tax collection. Citizens have to pay, and that\u2019s that. But by making the whole process smoother for the public, governments could be doing themselves a favor at the same time.<\/p>\n<p>As we\u2019ve covered in a <a href=\"https:\/\/discover.microsoft.com\/government-podcast-series-episode-2-trust\/\">previous episode<\/a>, there is an opportunity to improve public interactions with government by making them more natural and mutually rewarding. One way to do this is to reflect the excellent customer experience people get when using certain apps on their phones.<\/p>\n<p>Omar Rashid, who works with governments across the Americas, says that the digital interfaces for tax payments must be user-friendly. More often than not, filing a tax return feels like it\u2019s more about the tax authority and less about the citizen. Customer-centered design approaches from the commercial sector flip that approach on its head.<\/p>\n<h2>Transparency and trust<\/h2>\n<p>Omar told me that one of the deepest relationships between government and its citizens should be through the tax collection process, \u201cbecause fundamentally, the taxes are being collected for the purpose of improving that citizen\u2019s experience within that region, that area, that country.\u201d<\/p>\n<p>However, governments are rarely held to account for how they spend that money, which doesn\u2019t do anything to build the trust they need. If they could show citizens exactly how much of their contributions\u2014as either a percentage or an absolute figure\u2014goes to which services, perhaps collecting the money in the first place would be easier.<\/p>\n<h2>The nicer side of taxation<\/h2>\n<p>Encouraging people to file taxes correctly through improved interfaces is one way to ensure that governments are bringing in the revenue they need to fund public services. But tax compliance could get a boost from two technologies that are just taking hold in government: AI and blockchain.<\/p>\n<p>Valentina Ion works with governments across Europe, the Middle East, and Africa. She told me that governments can use AI to look at a person\u2019s or company\u2019s context and spot signs that they might be struggling with tax payments. Here\u2019s where it gets really interesting. Because AI improves our ability to make accurate predictions, governments could model future payment schedules that take into account a person\u2019s ability to pay. This model sounds a million miles away from the current image that tax-collecting bodies have around the world. It could be the start of \u201cempathetic\u201d tax collection.<\/p>\n<h2>Blockchain to the rescue?<\/h2>\n<p>Most people are familiar with blockchain in the context of cryptocurrencies like bitcoin. But blockchain has many more potential use cases. What does it have to do with tax? Well, first think of blockchain as exactly what it sounds like: discrete blocks of data linked together in a chain. As each new block is added, it becomes \u201clocked\u201d into the chain. Everyone who has access can see the chain, but nobody can change any of the data. It becomes a shared record of transactions.<\/p>\n<p>Digital tax expert Steve Upton came onto the podcast to explain how this would work in a tax scenario. The first block in your chain would contain basic information about you as a taxpayer\u2014how much money you paid last year, your income, your debts, and your assets. Any changes to that data or information about payments or rebates get added as new blocks. The historical data remains in place further back along the chain so everyone with access can see it.<\/p>\n<p>This immutable, mutually agreed-upon data can then be used to work out trends over time. And Steve thinks that AI has a role to play here, too. Instead of the current situation, where you need an encyclopedic knowledge of your nation\u2019s tax laws or a good (and expensive) accountant to work out how to avoid overpaying, AI could help you arrange your finances in the simplest, most effective way for you. Doesn\u2019t that sound like a kinder, more citizen-centered model?<\/p>\n<h2>Listen to the full podcast<\/h2>\n<p><a href=\"https:\/\/discover.microsoft.com\/government-podcast-series-episode-3-tax\/?wt.mc_id=AID723261_QSG_SCL_327289\">Listen to the full podcas<\/a>t to hear more from Omar, Valentina, Steve, and me. Along with the topics I mention in this blog, we also cover how authorities can use AI and blockchain to tackle tax fraud.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hear how AI and blockchain could help tax authorities transform their role from tax collectors to social financers while winning public trust.<\/p>\n","protected":false},"author":0,"featured_media":30493,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ms_queue_id":[],"ep_exclude_from_search":false,"_classifai_error":"","_classifai_text_to_speech_error":"","footnotes":""},"categories":[1515],"post_tag":[],"content-type":[1483],"coauthors":[2437],"class_list":["post-30490","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-government","content-type-thought-leadership"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Can tax 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