In season 3 of my podcast series, I engaged with marketing leaders to explore their paths to incorporating generative AI into their daily workflow. Along the way, these industry experts offered practical tips and insights into how senior business leaders can begin or accelerate an AI journey within their own organizations. <\/p>\n\n\n\n
Business leaders are increasingly recognizing that training and education are essential for integrating AI into the workplace. In a recent survey<\/a>, 82% of leaders report that their employees will need new skills to prepare for the growth of AI. Today, I\u2019m excited to share some thoughts on the various ways business leaders can inspire their teams to harness the power of AI. <\/p>\n\n\n\n For businesses eager to explore the capabilities of generative AI, senior leaders can facilitate digital transformation by embracing the unknown. Pip Arthur, Chief Marketing Officer for Microsoft Asia, advises<\/a> leaders to jump in and start learning. \u201cGet curious and take the time to more deeply understand this technology and the innovations that are ongoing,\u201d says Arthur. \u201cMy other advice would be to get uncomfortable because we have not experienced this before.\u201d <\/p>\n\n\n\n Incorporating generative AI requires a willingness to experiment and discover new ways to work. Leaders who accept the learning phase as an essential part of the process can inspire their teams to explore together. \u201cNavigating this world of AI is really going to require adaptive leadership to help your teams do things that they\u2019ve never done before in ways they\u2019ve never done before,\u201d says<\/a> Stephanie Ferguson, Corporate Vice President of Microsoft\u2019s Global Demand Center. <\/p>\n\n\n\n By encouraging experimentation and developing a working knowledge of generative AI, business leaders can help lay a foundation for governing organizational use. \u201cOne of the things I\u2019m starting to see is to have a strategic AI team within the organization who puts in the governance rules,\u201d says<\/a> Chandra Stevens, Principal, Customer Experience Solutions Growth\/Development, at Microsoft.\u00a0<\/p>\n\n\n\nFacilitate digital transformation by embracing the unknown<\/h2>\n\n\n\n