At Microsoft, we embrace the role of customer zero. We believe we should be the first to adopt and prove the transformative power of AI through tangible, meaningful results. With our own AI journey guiding us, we can share insights and benefits to support our customers. <\/p>\n\n\n\n
As COO of Microsoft Americas, I have seen firsthand how generative AI is revolutionizing sales. My sales enablement and operations team leverages AI to empower sellers, identify market opportunities, optimize processes, and more. With this technology at the core of our own sales efforts, Microsoft sellers are engaging customers more strategically and accelerating business outcomes. <\/p>\n\n\n\n
AI offers sellers a competitive advantage. In sales, building personal relationships with customers is key to understanding their needs and identifying opportunities to deliver value. However, repetitive tasks consume a significant amount of time. In fact, our research shows that 70% of sellers\u2019 time<\/a> is spent on administrative and non-selling duties. <\/p>\n\n\n\n Generative AI removes some of this administrative burden and empowers sellers with new data-driven insights. With a simple prompt, Microsoft\u202f365 Copilot for Sales<\/a> can summarize past communications, highlight potential areas of concern for the customer, and assist the seller with crafting personalized messaging. <\/p>\n\n\n\n Gathering information across multiple data sources typically takes hours. With Copilot for Sales, information is not only right at the seller\u2019s fingertips, but it\u2019s also summarized and broken down into key, actionable insights. This data helps sellers go into meetings feeling more confident and approach companies with customized solutions that support their specific business goals. <\/p>\n\n\n\n For example, Intralox, a global leader in conveyance solution technologies, is streamlining its selling processes<\/a> and empowering sales teams with insights that elevate the customer experience. By using Copilot\u2019s AI-powered communication tools and embedded access to Microsoft Dynamics\u202f365 Customer Service<\/a>, sellers can now focus on the most critical accounts and opportunities. \u201cCopilot [for Sales] enhances customer relationships and increases customer value by streamlining communication and making interactions more intuitive and meaningful,\u201d says Andrew Koehler, Commercial Systems and Operations Manager at Intralox. <\/p>\n\n\n\n At Microsoft, we are harnessing Copilot in our daily workflows to prioritize tasks, gather customer data to inform our approach, and prepare for\u00a0meetings.\u00a0<\/p>\n\n\n\n