{"id":7202,"date":"2023-10-13T18:35:58","date_gmt":"2023-10-13T18:35:58","guid":{"rendered":"https:\/\/www.microsoft.com\/en-us\/microsoft-365-life-hacks\/?p=7202"},"modified":"2024-08-27T05:26:10","modified_gmt":"2024-08-27T05:26:10","slug":"understanding-data-mining","status":"publish","type":"post","link":"https:\/\/www.microsoft.com\/en-us\/microsoft-365-life-hacks\/privacy-and-safety\/understanding-data-mining","title":{"rendered":"Understanding data mining"},"content":{"rendered":"<div class=\"main-content\" data-grid=\"col-12\">\n<p class=\"c-paragraph-3\">Think of data mining as sifting through mountains of information to uncover hidden gems. Companies use data mining to learn more about their clients and customers, to align their efforts with trends, and better tailor their campaigns and strategies to fit consumer needs.<\/p>\n<p class=\"c-paragraph-3\">Data mining isn&#8217;t only for businesses and researchers, however: It affects your daily life too, helping you discover products you might like, connecting with people who share your interests, and even keeping your personal information secure. Understand how your data is used when you\u2019re interacting with an organization, its products, or services online. <\/p>\n<\/p><\/div>\n<div class=\"full-bleed-image\">\n        <picture class=\"c-image\"><source srcset=\"https:\/\/m365contenthub.wpengine.com\/en-us\/wp-content\/uploads\/2023\/10\/Understanding-data-mining-1600x600-1.jpg\" media=\"(min-width:767px) and (max-width:1600px)\" \/><source srcset=\"https:\/\/m365contenthub.wpengine.com\/en-us\/wp-content\/uploads\/2023\/10\/Understanding-data-mining-1600x600-1.jpg\" media=\"(min-width:540px) and (max-width:767px)\" \/><img decoding=\"async\" src=\"https:\/\/m365contenthub.wpengine.com\/en-us\/wp-content\/uploads\/2023\/10\/Understanding-data-mining-1600x600-1.jpg\" srcset=\"https:\/\/m365contenthub.wpengine.com\/en-us\/wp-content\/uploads\/2023\/10\/Understanding-data-mining-1600x600-1.jpg\" alt=\"Computer coding\" \/>\n    <\/picture>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>With so much data shared online, companies can use this information to respond to the world around you. Learn how this happens through data mining. <\/p>\n","protected":false},"author":1,"featured_media":7200,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[6],"tags":[31],"class_list":["post-7202","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-privacy-and-safety","tag-privacy-and-safety"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.10 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Understanding data mining \u2013 Microsoft 365<\/title>\n<meta name=\"description\" content=\"Learn the definition of data mining and see how you can enjoy a tailored online experience with companies from all industries.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Understanding data mining \u2013 Microsoft 365\" \/>\n<meta name=\"twitter:description\" content=\"Learn the definition of data mining and see how you can enjoy a tailored online experience with companies from all industries.\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/m365contenthub.wpengine.com\/wp-content\/uploads\/2023\/10\/Understanding-data-mining-800x550-1.jpg\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Understanding data mining \u2013 Microsoft 365","description":"Learn the definition of data mining and see how you can enjoy a tailored online experience with companies from all industries.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"twitter_card":"summary_large_image","twitter_title":"Understanding data mining \u2013 Microsoft 365","twitter_description":"Learn the definition of data mining and see how you can enjoy a tailored online experience with companies from all industries.","twitter_image":"https:\/\/m365contenthub.wpengine.com\/wp-content\/uploads\/2023\/10\/Understanding-data-mining-800x550-1.jpg","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.microsoft.com\/en-us\/microsoft-365-life-hacks\/privacy-and-safety\/understanding-data-mining","url":"https:\/\/www.microsoft.com\/en-us\/microsoft-365-life-hacks\/privacy-and-safety\/understanding-data-mining","name":"Understanding data mining \u2013 Microsoft 365","isPartOf":{"@id":"https:\/\/www.microsoft.com\/en-us\/microsoft-365-life-hacks\/#website"},"datePublished":"2023-10-13T18:35:58+00:00","dateModified":"2024-08-27T05:26:10+00:00","author":{"@id":"https:\/\/www.microsoft.com\/en-us\/microsoft-365-life-hacks\/#\/schema\/person\/55ca651b2ccce6c95ad8d20feac4e8fd"},"description":"Learn the definition of data mining and see how you can enjoy a tailored online experience with companies from all industries.","breadcrumb":{"@id":"https:\/\/www.microsoft.com\/en-us\/microsoft-365-life-hacks\/privacy-and-safety\/understanding-data-mining#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.microsoft.com\/en-us\/microsoft-365-life-hacks\/privacy-and-safety\/understanding-data-mining"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.microsoft.com\/en-us\/microsoft-365-life-hacks\/privacy-and-safety\/understanding-data-mining#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Microsoft 365 Life Hacks","item":"https:\/\/www.microsoft.com\/en-us\/microsoft-365-life-hacks"},{"@type":"ListItem","position":2,"name":"Privacy &amp; 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