Writing, like most creative processes, requires your attention. And not just a lot of it: simply it all! Distraction is plague for your focus and will require every bit of willpower not to succumb to it! Simply.Write is a "distraction free editors" that encourages you to get the words out on paper by removing any superficial feature from the screen. You are starting with a blank page and nothing else, you can add some structure later on. It comes back to the essence of distraction free editors by having almost no settings or formatting options to procrastinate with. Just get real, get productive, simply write and get on with it!