Portrait of Ani Babaian

Ani Babaian

Senior Program Manager, Microsoft Research


I am interested in cutting edge technologies such as Smart Tattoos, Talking plants, Machine Learning & AI. I obsess over customer needs.

I love to bring my experience in product engineering, audience understanding, product marketing, evangelism, and product strategy to help give birth to new products from Microsoft Research. My background is in delivering results around building product/marketing/evangelizing to enterprise companies and broad marketing targeting students, developers and partners. I love to work on technology that will shape our future and at MSR I get this opportunity every day!


Product building & Engineering: Leading a team to build the next generation of developer tools subscriptions at Microsoft while working with customers & marketing to increase adoption across customers worldwide.

Marketing: Led the worldwide marketing team for Microsoft in driving adoption around Windows 8, Windows Phone and Windows Azure in the Education space. Responsible for product adoption, community building, partner, social and digital marketing all-up.

Product Strategy: Extensive experience leading product strategy with overall responsibility of strategy, building, and go-to-market (GTM) plans. Delivered over 8Million users of Windows RT SDK in 2 years.

Change Management: Constant adopter, evangelist and driver of change in business process & people management techniques. I get to be at the birth of many new technologies into the world coming from MSR to other Microsoft product teams and worldwide.

Technology Evangelism: Passionate evangelist and broad technical expertise; articulate and excellent public speaker adept at persuasion and influence.