{"id":651963,"date":"2020-05-28T14:15:59","date_gmt":"2020-05-28T21:15:59","guid":{"rendered":"https:\/\/www.microsoft.com\/en-us\/research?p=651963&#038;post_type=msr-group"},"modified":"2026-04-22T12:05:11","modified_gmt":"2026-04-22T19:05:11","slug":"experimentation-platform-exp","status":"publish","type":"msr-group","link":"https:\/\/www.microsoft.com\/en-us\/research\/group\/experimentation-platform-exp\/","title":{"rendered":"Experimentation Platform"},"content":{"rendered":"<section class=\"mb-3 moray-highlight\">\n\t<div class=\"card-img-overlay mx-lg-0\">\n\t\t<div class=\"card-background  has-background- card-background--full-bleed\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"720\" src=\"https:\/\/www.microsoft.com\/en-us\/research\/wp-content\/uploads\/2026\/04\/Experimental-Platform-ExP_header_1920x720.png\" class=\"attachment-full size-full\" alt=\"Experimentation Platform (ExP) design element with the 'x' displayed as two crossed test tubes\" style=\"object-position: 74% 57%\" srcset=\"https:\/\/www.microsoft.com\/en-us\/research\/wp-content\/uploads\/2026\/04\/Experimental-Platform-ExP_header_1920x720.png 1920w, https:\/\/www.microsoft.com\/en-us\/research\/wp-content\/uploads\/2026\/04\/Experimental-Platform-ExP_header_1920x720-300x113.png 300w, https:\/\/www.microsoft.com\/en-us\/research\/wp-content\/uploads\/2026\/04\/Experimental-Platform-ExP_header_1920x720-1024x384.png 1024w, https:\/\/www.microsoft.com\/en-us\/research\/wp-content\/uploads\/2026\/04\/Experimental-Platform-ExP_header_1920x720-768x288.png 768w, https:\/\/www.microsoft.com\/en-us\/research\/wp-content\/uploads\/2026\/04\/Experimental-Platform-ExP_header_1920x720-1536x576.png 1536w, https:\/\/www.microsoft.com\/en-us\/research\/wp-content\/uploads\/2026\/04\/Experimental-Platform-ExP_header_1920x720-1600x600.png 1600w, https:\/\/www.microsoft.com\/en-us\/research\/wp-content\/uploads\/2026\/04\/Experimental-Platform-ExP_header_1920x720-240x90.png 240w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/>\t\t<\/div>\n\t\t<!-- Foreground -->\n\t\t<div class=\"card-foreground d-flex mt-md-n5 my-lg-5 px-g px-lg-0\">\n\t\t\t<!-- Container -->\n\t\t\t<div class=\"container d-flex mt-md-n5 my-lg-5 align-self-center\">\n\t\t\t\t<!-- Card wrapper -->\n\t\t\t\t<div class=\"w-100 w-lg-col-5\">\n\t\t\t\t\t<!-- Card -->\n\t\t\t\t\t<div class=\"card material-md-card py-5 px-md-5\">\n\t\t\t\t\t\t<div class=\"card-body \">\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\n\n<h1 class=\"wp-block-heading\" id=\"experimentation-platform-exp\">Experimentation Platform (ExP)<\/h1>\n\n\n\n<p>Accelerating innovation through trustworthy experimentation<\/p>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\n\n\n\n\n<p><strong>Experimentation Platform (ExP)<\/strong> is Microsoft\u2019s foundational system for accelerating innovation through trustworthy experimentation. As part of CoreAI, ExP enables every AI builder across the company to design, run, and learn from high-quality A\/B experiments with minimal friction. By combining rigor in experimentation science with modern, AI-driven workflows, ExP embeds experimentation directly into the product development lifecycle helping teams move seamlessly from idea to insight. From large-scale platform investments to developer-centric tooling, ExP empowers engineers, scientists, and product teams to validate hypotheses, measure real-world impact, and safely iterate on intelligent systems that reach billions of users.<\/p>\n\n\n\n<p>ExP is led by <a class=\"msr-external-link glyph-append glyph-append-open-in-new-tab glyph-append-xsmall\" rel=\"noopener noreferrer\" target=\"_blank\" href=\"https:\/\/www.linkedin.com\/in\/mcfrl\/\">Colin McFarland<span class=\"sr-only\"> (opens in new tab)<\/span><\/a>.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>We are hiring across Engineering and Applied Science at multiple levels. If you&#8217;re passionate about building reliable systems at scale, advancing the science of experimentation, or helping AI organizations innovate faster, please apply or refer. Apply here:<br>\u2022 SWE II \/ Senior SWE: <strong><a class=\"msr-external-link glyph-append glyph-append-open-in-new-tab glyph-append-xsmall\" rel=\"noopener noreferrer\" target=\"_blank\" href=\"https:\/\/apply.careers.microsoft.com\/careers\/job\/1970393556768659\">(Senior) Software Engineer, Experimentation Platform &#8211; CoreAI | Microsoft Careers<span class=\"sr-only\"> (opens in new tab)<\/span><\/a><\/strong><br>\u2022 Senior \/ Principal SWE: <strong><a class=\"msr-external-link glyph-append glyph-append-open-in-new-tab glyph-append-xsmall\" rel=\"noopener noreferrer\" target=\"_blank\" href=\"https:\/\/apply.careers.microsoft.com\/careers\/job\/1970393556768657\">Principal\/Senior Software Engineer, Experimentation Platform &#8211; CoreAI | Microsoft Careers<span class=\"sr-only\"> (opens in new tab)<\/span><\/a><\/strong><br>\u2022 Principal \/ Partner SWE: <strong><a class=\"msr-external-link glyph-append glyph-append-open-in-new-tab glyph-append-xsmall\" rel=\"noopener noreferrer\" target=\"_blank\" href=\"https:\/\/apply.careers.microsoft.com\/careers\/job\/1970393556768654\">Principal Software Engineer, Experimentation Platform &#8211; CoreAI | Microsoft Careers<span class=\"sr-only\"> (opens in new tab)<\/span><\/a><\/strong><br>\u2022 Principal Applied Scientist: <strong><a class=\"msr-external-link glyph-append glyph-append-open-in-new-tab glyph-append-xsmall\" rel=\"noopener noreferrer\" target=\"_blank\" href=\"https:\/\/apply.careers.microsoft.com\/careers\/job\/1970393556803649\">Principal Applied Scientist, Experimentation Platform &#8211; CoreAI | Microsoft Careers<span class=\"sr-only\"> (opens in new tab)<\/span><\/a><\/strong><br>\u2022 Principal Group Applied Science Manager: <strong><a class=\"msr-external-link glyph-append glyph-append-open-in-new-tab glyph-append-xsmall\" rel=\"noopener noreferrer\" target=\"_blank\" href=\"https:\/\/apply.careers.microsoft.com\/careers\/job\/1970393556746677\">Principal Group Applied Science Manager, Online Experimentation &#8211; CoreAI | Microsoft Careers<span class=\"sr-only\"> (opens in new tab)<\/span><\/a><\/strong><\/p>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-outline is-style-outline--1\"><a data-bi-type=\"button\" class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.microsoft.com\/en-us\/research\/group\/experimentation-platform-exp\/publications\/\">Browse our publications<\/a><\/div>\n\n\n\n<div class=\"wp-block-button is-style-outline is-style-outline--2\"><a data-bi-type=\"button\" class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.microsoft.com\/en-us\/research\/group\/experimentation-platform-exp\/articles\/\">Read our blog posts<\/a><\/div>\n<\/div>\n\n\n","protected":false},"excerpt":{"rendered":"<p>Experimentation Platform (ExP) is Microsoft\u2019s foundational system for accelerating innovation through trustworthy experimentation. As part of CoreAI, ExP enables every AI builder across the company to design, run, and learn from high-quality A\/B experiments with minimal friction. By combining rigor in experimentation science with modern, AI-driven workflows, ExP embeds experimentation directly into the product development lifecycle helping teams move seamlessly from idea to insight. From large-scale platform investments to developer-centric tooling, ExP empowers engineers, scientists, and product teams to validate hypotheses, measure real-world impact, and safely iterate on intelligent systems that reach billions of users.<\/p>\n","protected":false},"featured_media":1169432,"template":"","meta":{"msr-url-field":"","msr-podcast-episode":"","msrModifiedDate":"","msrModifiedDateEnabled":false,"ep_exclude_from_search":false,"_classifai_error":"","msr_group_start":"","footnotes":""},"research-area":[13556,13563],"msr-group-type":[243694],"msr-locale":[268875],"msr-impact-theme":[],"class_list":["post-651963","msr-group","type-msr-group","status-publish","has-post-thumbnail","hentry","msr-research-area-artificial-intelligence","msr-research-area-data-platform-analytics","msr-group-type-group","msr-locale-en_us"],"msr_group_start":"","msr_detailed_description":"","msr_further_details":"","msr_hero_images":[],"msr_research_lab":[],"related-researchers":[{"type":"user_nicename","display_name":"Ankita Agrawal","user_id":39973,"people_section":"Section name 0","alias":"ankagr"},{"type":"user_nicename","display_name":"Ramesh Boddu","user_id":44148,"people_section":"Section name 0","alias":"raboddu"},{"type":"user_nicename","display_name":"David Hall","user_id":41134,"people_section":"Section name 0","alias":"davidhall"},{"type":"user_nicename","display_name":"Cindy Li","user_id":44149,"people_section":"Section name 0","alias":"licindy"},{"type":"user_nicename","display_name":"Colin McFarland","user_id":44145,"people_section":"Section name 0","alias":"cmcfarland"},{"type":"user_nicename","display_name":"Kai Qi","user_id":44140,"people_section":"Section name 0","alias":"kaiqi"},{"type":"user_nicename","display_name":"Prashanth Srikanthan","user_id":39219,"people_section":"Section name 0","alias":"prsrikan"},{"type":"user_nicename","display_name":"Anshuman Vyas","user_id":44150,"people_section":"Section name 0","alias":"anvyas"}],"related-publications":[683328,941697,941688,753196,696748,696742,691440,691431,691422,691416,683337,651990,683319,683232,671715,671007,670998,670959,670776,670410,669441,665631],"related-downloads":[],"related-videos":[671727,696859,696871],"related-projects":[],"related-events":[],"related-opportunities":[1169436,1169438,1169440,1169443,1169446],"related-posts":[],"tab-content":[],"msr_impact_theme":[],"_links":{"self":[{"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-group\/651963","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-group"}],"about":[{"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/types\/msr-group"}],"version-history":[{"count":61,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-group\/651963\/revisions"}],"predecessor-version":[{"id":1169448,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-group\/651963\/revisions\/1169448"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/media\/1169432"}],"wp:attachment":[{"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/media?parent=651963"}],"wp:term":[{"taxonomy":"msr-research-area","embeddable":true,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/research-area?post=651963"},{"taxonomy":"msr-group-type","embeddable":true,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-group-type?post=651963"},{"taxonomy":"msr-locale","embeddable":true,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-locale?post=651963"},{"taxonomy":"msr-impact-theme","embeddable":true,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-impact-theme?post=651963"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}