{"id":186948,"date":"2011-10-27T00:00:00","date_gmt":"2011-10-29T06:13:45","guid":{"rendered":"https:\/\/www.microsoft.com\/en-us\/research\/msr-research-item\/do-not-track-technology-policy-and-politics\/"},"modified":"2016-08-22T11:30:26","modified_gmt":"2016-08-22T18:30:26","slug":"do-not-track-technology-policy-and-politics","status":"publish","type":"msr-video","link":"https:\/\/www.microsoft.com\/en-us\/research\/video\/do-not-track-technology-policy-and-politics\/","title":{"rendered":"Do Not Track: Technology, Policy, and Politics"},"content":{"rendered":"<div class=\"asset-content\">\n<p>Web tracking is pervasive: the average popular website incorporates over fifty third-party tracking mechanisms. And web tracking is unpopular: a majority of Americans oppose the practice. Do Not Track is a technology and policy response that would provide users with a simple, universal web tracking opt out. Both the Federal Trade Commission and the Department of Commerce have signaled support. This talk explores central questions in the ongoing web privacy debate:<\/p>\n<ul>\n<li>What information do third parties collect about users?<\/li>\n<li>What technologies do third parties use to track users?<\/li>\n<li>What limits does the online advertising industry&#8217;s self-regulation impose?<\/li>\n<li>What should Do Not Track prohibit?<\/li>\n<li>Who should enforce it, and how?<\/li>\n<li>What would the economic impact be?<\/li>\n<li>Could it actually happen?<\/li>\n<\/ul>\n<p>To learn more, visit http:\/\/donottrack.us and follow @donottrack.<\/p>\n<\/div>\n<p><!-- .asset-content --><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Web tracking is pervasive: the average popular website incorporates over fifty third-party tracking mechanisms. And web tracking is unpopular: a majority of Americans oppose the practice. Do Not Track is a technology and policy response that would provide users with a simple, universal web tracking opt out. Both the Federal Trade Commission and the Department [&hellip;]<\/p>\n","protected":false},"featured_media":196455,"template":"","meta":{"msr-url-field":"","msr-podcast-episode":"","msrModifiedDate":"","msrModifiedDateEnabled":false,"ep_exclude_from_search":false,"_classifai_error":"","msr_hide_image_in_river":0,"footnotes":""},"research-area":[],"msr-video-type":[],"msr-locale":[268875],"msr-post-option":[],"msr-session-type":[],"msr-impact-theme":[],"msr-pillar":[],"msr-episode":[],"msr-research-theme":[],"class_list":["post-186948","msr-video","type-msr-video","status-publish","has-post-thumbnail","hentry","msr-locale-en_us"],"msr_download_urls":"","msr_external_url":"https:\/\/youtu.be\/4G8ynqOf2VE","msr_secondary_video_url":"","msr_video_file":"","_links":{"self":[{"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-video\/186948","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-video"}],"about":[{"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/types\/msr-video"}],"version-history":[{"count":0,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-video\/186948\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/media\/196455"}],"wp:attachment":[{"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/media?parent=186948"}],"wp:term":[{"taxonomy":"msr-research-area","embeddable":true,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/research-area?post=186948"},{"taxonomy":"msr-video-type","embeddable":true,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-video-type?post=186948"},{"taxonomy":"msr-locale","embeddable":true,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-locale?post=186948"},{"taxonomy":"msr-post-option","embeddable":true,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-post-option?post=186948"},{"taxonomy":"msr-session-type","embeddable":true,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-session-type?post=186948"},{"taxonomy":"msr-impact-theme","embeddable":true,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-impact-theme?post=186948"},{"taxonomy":"msr-pillar","embeddable":true,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-pillar?post=186948"},{"taxonomy":"msr-episode","embeddable":true,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-episode?post=186948"},{"taxonomy":"msr-research-theme","embeddable":true,"href":"https:\/\/www.microsoft.com\/en-us\/research\/wp-json\/wp\/v2\/msr-research-theme?post=186948"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}