Upcoming events

Microsoft SaaS Academy will host three upcoming digital events in an effort to help software companies implement their own SaaS strategy.

All events are free of charge, offering  invaluable content no matter where one is on the SaaS journey.

Simply register today!

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Microsoft SaaS Day: Scale & Grow

23.03.2023 | 11:00-16:30 CET (Central European Time)

 

REGISTER NOW

Course benefits

The intention behind SaaS Academy is to help any and all software companies take their business to the next level using real solutions and strategic partnerships.

On Demand content

These 3 simple steps represent the journey through Microsoft SaaS Academy's free resources.

Conveniently divided into business (CEOs, CPOs, Marketing, and Sales reps) and technical (CTOs, Architects, Devs) tracks,

users can discover and apply the content to transform their software service.

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ISV steps

Step 1

For all companies who want to build SaaS businesses, such as startups or traditional license-based software companies, your journey starts here.

Follow "Start from scratch" if you are a yong startup, or "Transform" if you are an established software with license-based or on-premise approach.

Start from scratch

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SaaS Fundamentals

Get an introduction to the Software as a Service (SaaS) model.

  • Why SaaS
  • LAER Model
  • Adoption, Customer Success

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SaaS Architecture

Should my customers share the same instanse of the solution, or I should deploy per customer? 

If you have this question we highly recommend to get an introduction to SaaS architecture session. 

Watch
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SaaS Metrics

Learn about the most important metrics of SaaS business and how they align with your current SaaS journey stage.

  • CAC
  • LTV
  • MRR | ARR
  • Churn

Watch
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Monolith vs Microservices

Each approach has it's own benefits. Learn the difference between monolithic approach and microservices architecture, as well patterns used while building resilient cloud solutions. 

Watch
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Value Proposition

In this session, we will zoom in on how SaaS companies are creating value for customers and ultimately enables an organization to capture value – and continues to do so.

Watch
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Frontend on Azure

If you want to run frontend on a managed platform that is scalable and optimised for global distribution - learn about Azure Static Web Apps which brings global avaliability and dynamic scale with integrated serverless APIs.

Watch
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Data strategy

How to achieve portability in Cloud with OSS?

Learn technical fundamentals of using OSS in your SaaS applicationv and how Postgres & MySQL can help archieve portability in SaaS solution.

Watch
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Introduction to security in SaaS

Learn how to handle authentication and authorization, how to monitor and improve security posture and what additional services you can benefit from when building solutions on top of Azure.

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Transform existing software into SaaS

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Why SaaS and why now?

As technology revenues are moving from products to services, and customers choosing to subscribe to their solutions, and aspire that their suppliers assume responsibility for the complexity make SaaS the right business model to choose going forward. 

Watch
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Hybrid approach with Azure

Learn about Azure Arc and other services, which can ease cloud adoption and support Hybrid approach to the cloud.

Watch
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Fish model: path to profitability

One of the key things to consider and focus on is profitability. Hear from TSIA about "Swallowing the Fish”. TSIA has studied the evolution of the technology industry and noted how new patterns have emerged.

Watch
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Cloud Adoption for traditional software company

Learn about Cloud Adoption framework and new skills required for cloud environment.

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Organizational changes required to operate SaaS

Learn about how the organization should transform in order to become successful in a SaaS delivery model. 

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Transforming the monolith

Unsure how to start rebuilding the monolithic legacy application? Join this session to learn how to come up with a strategy for modernization. 

Watch
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Panel discussion: transforming into SaaS

In this session you can hear real testimonies from these companies who have already started their journey to saas and hopefully get insight about the journey, the pitfalls, and the key points to focus on to ensure a successful transformation.

Watch
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Enterprise-scale environments & landing zones

Learn more about Azure Landing zones which support cloud adoption at scale by providing repeatable environments, with consistent configuration and controls. 

Watch

Step 2

Prepare for scalability
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SaaS Pricing

Poor pricing will result in expensive sales, unhappy customers, and higher churn rates. Learn in this course how to:

  • Create packaging that makes customers 'get' your product
  • Design optimal pricing models
  • How to add +1 to CLTV/CAC ratio

Video 1 > Video 2 > 

Video 3>

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How Microsoft does DevOps?

By changing the way we work through DevOps, we deliver better products to our customers and better results to the business. But DevOps adoption isn’t easy. Beyond implementing new processes and technology, the ultimate key to a successful DevOps practice is embracing a DevOps culture.

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How Microsoft does Customer Success?

Learn from Microsoft about the role of Customer Success in SaaS organizations, transformation through maturing our consumption business and importance of customers' adoption of technology in a saas world – to prevent churn.

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Collecting Customers' feedback

User-centered design is fundamental to the success of a product. Of all the things you need to do, collecting feedback from your users is one of the most important points in making good product and technical decisions. Learn techniques to collect this feedback, but also to integrate it into your development workflow. 

Watch
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Optimizing SaaS customer journey

How to get end-to-end visibility through the entire customer journey, how to solve integration challenges, and how to build a data-driven culture that will help your team to make the right decisions.

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Get started with AI in SaaS

Using Azure Cognitive Services, we demonstrate how to utilize pre-built and customizable AI models across image recognition, and speech and text analytics. 

Video 1 >  Video 2 > 

Video 3 >  Video 4 >

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End-to-end Data Integration

Big Data is an umbrella of multiple technologies such as Data Factory, Stream Analytics, Data Lake Store, Data Lake Analytics, Azure Machine Learning and Data Catalog.

Watch
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Secure SaaS development

Real-world hacking and how to defend against it

Watch

Step 3

Additional content to help you go further in your SaaS journey

Scale & Grow
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Introduction to Microsoft Marketplace

Microsoft Marketplace can support market reach and sales of your SaaS solution. Get an introduction to the Marketplace value proposition for both software vendors and customers, and an overview of the various listing types and associated Marketplace Rewards.

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How to publish SaaS solution in Microsoft Marketplace

Learn about the technical fundamentals for simplified delivery for your SaaS application and technical best practices around selling via the Azure Marketplace (AppSource).

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Market trends for B2B marketplaces

Trends and insights in buyers' behavior and new era of marketplaces in B2B

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Get value from product and operational data

Learn how to transform data into insights from your SaaS application. Want to create personalized experiences in applications but not sure where to start?

Watch
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GDPR for SaaS companies

What does it take for SaaS companies to become GDPR-compliant?

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Blockchain on Azure

Build Blockchain Applications in the Cloud faster with Quorum

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Accessibility: Why it matters?

Over 1 billion people worldwide live with a disability. That’s more than 15% of our global population! Each of us may encounter situational disabilities at some point throughout our everyday lives.

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Accessibility: How to get started

Want to create a SaaS application that is inclusive and accessible for people with different needs & capabilities but not sure where to start? 

Watch

Azure SaaS Development Kit

Move to a software as a service (SaaS) model faster with a kit of prebuilt modular resources that can be configured and deployed in 15 minutes or less.

Get started
Interviews with SaaS companies

Visma SaaS Transformation

 

Watch interview with Øyvind Larsen, Managing Director at Visma.
Visma offers software and services that simplify and digitise core business processes in the private and public sector. Visma operates across the entire Nordic region with 12,500 employees & 1,000,000 customers.

 

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Salutare SaaS Journey

 

Watch the interview with Chris Dial, Co-Founder and CEO of Salutare.
Salutare Group works with people - from clinicians to patients to all who help in the treatment pathway - to improve safety and well-being, and to restore the life-work balance for clinicians.
Chris will share the story and learnings of Salutare, a true SaaS company from day 1.

 

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ToolsGroup SaaS Transformation

 

Watch the interview with Riccardo Toni, Global SaaS Manager & Information System Security Officer at ToolsGroup.
ToolsGroup is how organizations achieve their target service levels while optimizing inventory, no matter how complex their supply chain is or how much demand changes. 

 

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Microsoft Marketplace for SaaS

Panel Discussion with SaaS companies Seeq and Metallic selling through Microsoft Commercial Marketplace.

 

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Operational changes that are needed for business transformation

Panel discussion with SaaS companies Ortec and Arbor about the organizational transformation required when switching from a traditional model to SaaS.

 

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