Accelerate your co-sell journey with the Cloud Enablement Desk
Customers often unlock their highest value when they invest in complementary services and solutions from Microsoft and our partners. This is why so many partners recognize the opportunity of co-selling with Microsoft and are seeking assistance to navigate that process.
Are you working toward becoming a Microsoft co-sell partner? The Cloud Enablement Desk (CED) can help get you started. Take advantage of this free service for non-PDM managed Microsoft Partner Network members to become co-sell ready and accelerate revenue growth.
Read on to learn how one partner, Lookout, leveraged the CED and worked closely with their dedicated Cloud Program Specialist to accelerate their co-sell journey.
Identifying a clear path to co-sell readiness
Lookout provides mobile threat defense (MTD) solutions to enterprise customers worldwide. The company worked with several local Microsoft account teams and recognized they could scale this to unlock new opportunities, increase sales impact and grow potential revenue.
“We’re always looking for ways to improve our partnership with Microsoft…we were immediately interested [in the co-sell program] because we saw a lot of value in gaining visibility with Microsoft sellers and finding new ways to promote our solution to customers.” Clayton Barnard, Senior Director, Global Alliances and Business Development, Lookout
The Cloud Enablement Desk provided personalized guidance to accelerate Lookout’s co-sell journey with Microsoft. Their dedicated Cloud Program Specialist provided a clear roadmap and resources tailored to Lookout’s business needs. Over several one-on-one engagements, Lookout built their co-sell bill of materials, completed their solution listing, and had their co-sell solution requirements validated to establish them as co-sell ready.
Through the CED engagement, Lookout developed a deeper understanding of the Microsoft co-selling process. This knowledge has driven greater engagement with Microsoft sellers and other partners on joint customer opportunities.
“They helped make the entire process clear, explaining each step to become co-sell ready…It was incredibly helpful to gain education on what resources were available, the different options for us as a partner, and guidance on the specific steps to achieve our goals.” Clayton Barnard, Senior Director, Global Alliances and Business Development, Lookout
Make the most of your Microsoft partnership
When you engage the CED, a dedicated Cloud Program Specialist will help you get the most value from your Microsoft Partner Network membership.
They will provide tips and guidance as you onboard to the Microsoft marketplace and maximize your marketing and sales effectiveness. You’ll learn how to take advantage of Microsoft partner programs, build your business through competencies, leverage technical expertise and trainings, and more.
It’s easy to get started
Start your co-sell journey with Microsoft and accelerate your revenue growth. The CED is a free service for non-PDM managed Microsoft Partner Network members. Sign up for the Cloud Enablement Desk today.