How Value Added Services Partners can build connections and expand revenue potential at Microsoft Inspire

We’re just 8 weeks away from Microsoft Inspire, which is July 14-18 in Las Vegas. Attending Inspire is my favorite week of the year, because it’s so valuable to set the tone for what’s ahead as we learn and celebrate our partner community together.

Las Vegas is a world-class city full of great food and entertainment which are perfect for networking. Yes, it’s also known for gambling and playing the odds. But attending Inspire is a sure thing when it comes to ROI, because it’s all about providing opportunities for our partners to connect and expand their business. Here are the top reasons Value Added Services Partners (VSP) will want to be at Inspire.

Learn what’s next and plan for the year ahead

Attending Inspire is the single best way to get off to a fast, strategically aligned start to the year. Hear about the company direction and broader trends in technology from Satya Nadella and other senior leaders so you can integrate that knowledge into your plans. Learn from and ask questions about the latest Microsoft solutions and technology from subject matter experts and engage in hands on experiences.

Connect with other partners to increase revenue

The partner to partner (P2P) engagement opportunity at Inspire is incredible, and attending is the best way to make connections that can increase revenue and profitability. I’ve seen many, many partner to partner relationships begin at Inspire, from the Expo Hall where you can learn about various solutions, to key sessions featuring proven partner offerings. The market is moving quickly, with an ever-faster pace of solutions being developed and released. Stay ahead and expand your business potential by making connections across borders, industries, and all partner types.

Get insights into partner programs, investments and announcements

Inspire is where Microsoft shares the big investments we’re making into how we partner with you. Learn about the programs that will support your growth for the next year, and the tools we’re making available to make things more efficient. As partners, we want you to have the latest information about investments that positively impact your bottom line.

Not only will you hear about how to get the most out of your partnership with us, there also will be thousands of Microsoft leaders, sellers, technical staff, and product group members at Inspire, so it’s the perfect opportunity to build and foster connections. We’re always learning from you, and we want to understand what’s going well and what we need to do make our partnership even stronger.

Be sure to register for Inspire by May 31 to get a $300 discount. I’ll see you in Vegas!

Brent Combest is the General Manager, Value Added Service Provider (VSP) Group within the U.S. One Commercial Partner organization. He and his team help customers achieve more and drive digital transformation strategies through a network of 650 top channel partners. Their primary focus is enabling these partners to build successful, profitable businesses that stay ahead of the advancements in technology while leveraging Microsoft products and services to benefit commercial companies, educational entities, and government across the United States.

Prior to joining Microsoft, Brent spent six years working in the partner channel driving sales and marketing for Enterprise Resource Planning (ERP) and Customer Relationship Management (CRM) solution providers such as Resolute Corporation, ePartners, Inc. and Foreshock, Inc. His passion for helping partners and customers grow their businesses in profitable and sustainable ways has inspired much of his work during his tenure.

With twenty years of experience in the technology sector, Brent is a regular speaker at the Microsoft Inspire Conference, executive summits, and numerous other industry events.

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