Author: Helane Cohen
Helane Cohen is business professional with over twenty five years of experience in multiple industries always highlighting her love for creativity and mentoring. Helane is currently the US Go To Market Framework lead for the US One Commercial Partner team. Her main focus is to help drive Go to Market strategies and execution for the US Microsoft Partner community. Helane was the first Business Sales Specialist for Microsoft Stores helping build out the Microsoft Store Business Program. Helane has also held other roles in Microsoft focused on SMB and community.
Prior to joining Microsoft, Helane worked in Senior Level Positions for several companies including; Whole Foods Market, Hewlett Packard, and Adobe. In addition, Helane was the Founder and President of a successful kids cooking company Le Petit Cookery (kidsaprons.com), for over eight years where her company was featured in Entrepreneur Magazine, Anderson Cooper 360 and numerous other media outlets.
Helane is a current member of the American Marketing Association, International Association of Microsoft Channel Partners, and Women in Technology. Helane is passionate about mentoring young women and showing them the opportunities available for women in the world.
Your membership in the Microsoft Partner Network includes marketing benefits that you can put to work to accelerate your time to market, generate demand, and expand your business. Over the past few weeks, we’ve been digging into how each of the eight best-in-class programs has been designed to make your marketing more effective. The Partner Marketing Center is your digital….
Your membership in the Microsoft Partner Network includes marketing benefits that you can put to work to accelerate your time to market, generate demand, and expand your business. We previously covered Digital Content Marketing OnDemand and the Qorus sales enablement platform Now we’re digging into Smart Partner Marketing, the marketing how-to hub which provides the latest marketing research, benchmarking tools,….
Your membership in the Microsoft Partner Network includes marketing benefits that you can put to work to accelerate your time to market, generate demand, and expand your business. In addition to the Digital Content Marketing OnDemand resources we looked at last month, our sales enablement benefit allows you to find, create, and share the latest Microsoft marketing content directly from….
Investing in online marketing – and doing it well – is no longer optional for companies who want to compete in this digital age. Creating quality content and delivering it to the right customers at the right time can be a demanding challenge. Digital Marketing Content OnDemand, part of the Microsoft Partner Network Marketing Benefits program we highlighted previously, is….
Partners make more possible. That’s why Microsoft has invested in Microsoft Partner Network Marketing Benefits, a portfolio of best-in-class market content and programs to help you successfully accelerate time-to-market, generate demand, and expand your business. They are self-service and self-paced based on your company’s specific go-to-market needs. We will be publishing a series of posts to introduce and dive a….