The passion of sports and the power of technology
When the passion of sports and the power of technology come together, it allows athletes and teams to achieve more—and it connects the rest of us to their greatness in the making.
A high-speed digital transformation
In Formula One racing, every millisecond counts. Renault Sport Formula One Team is turning to data and Microsoft technology to rapidly improve performance on and off the track.Read more
See how this 11-time NASCAR Sprint Cup Series champion uses machine learning and data analytics to make split-second decisions at races – and above all, build cars that win.Watch now
Meet Collete, who is building a racing career on belief, passion, and sheer drive
At 23, Collete Davis has raced for Red Bull, negotiated major endorsements, and hosted a TV show. As she climbs to the top of the podium, she says success comes down to one thing: believing in yourself.Read more