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Teamwork adoption and change management

To help your customers realize their desired business outcomes and return on their Microsoft 365 teamwork investments, it’s critical for you to help them ensure not only that users adopt new services, but also that they embrace those services and use them as part of their natural rhythm of work. Recent studies show that organizations are six times more likely to meet or exceed business objectives when effective change management is in place.1

Learn how to build an ACM practice  
1Prosci, Best Practices in Change Management, 2018.

Customer benefits

Improve the likelihood of a successful deployment

Help employees become more receptive to change

Realize the full value of employee-centric outcomes

Incorporate embracing change into organizational culture

$9.5USbillionOverall market for change managementrelated to Microsoft technologies for2019, growing at7%annually.2
The partner opportunity

Offering adoption and change management (ACM) services for Microsoft 365 enables you to create value for your customers by educating and motivating users to take full advantage of best-in-class productivity and collaboration tools that lead to new ways of working. The overall market for change management related to Microsoft technologies for 2019 is US$9.5 billion, growing 7 percent annually.2 In addition, a Forrester Total Economic Impact study that measured partners’ profitability in different business models found that partners with adoption and change management practices grew their businesses by 10 percent year over year.3

Learn more about the adoption and change management partner opportunity.


2IDC, A commissioned study of ACM services on Microsoft technologies, 2018.
3Forrester Consulting, “The Partner Opportunity for Creating the Modern Workplace: A Total Economic Impact Partner Opportunity Analysis of Microsoft 365 Enterprise.” A commissioned study, July 2018.
Start with assessments to help your customers determine business objectives and key sponsors.Define the change management strategy to meet your customers’ desired business outcomes.Support your customers’ implementation of their change management strategy.Building your adoption and change management practiceSet your business up for success by ensuring your solutions address each stage of the change management lifecycle.Discovery & assessmentStrategy designImplementation supportUse reporting to demonstrate the impact on business goals and to highlight ongoing opportunities.Ongoing support & value expansion
Accelerate your practice development with the Adatum example resources, created by the Microsoft Consulting Services team. This simplified change management approach is tailored for partners like you to help you drive Microsoft 365 customer adoption.

Partner Success Stories


Vitalyst recognized that transforming its organizational culture was the only way to deliver true business outcomes to its customers. The company’s proprietary change management methodology, PROPEL, with its customized adoption and learning programs, has set up customers to accelerate their long-term success with Microsoft 365.

Read the case study

Change Champions

Change Champions needed to differentiate its market offering, so it focused on delivering adoption, communications, and training services for Microsoft 365. The company maximized the growth opportunity by building strong relationships with Microsoft customer success managers (CSMs) and supplemented any service offering gaps by teaming with other likeminded partners.

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Wragby Business Solutions & Technologies Limited

Access Bank had deployed Microsoft 365, but employees continued to use legacy tools and processes to collaborate. Wragby Business Solutions and Technologies was invited to pitch its “Acceler8” change management service, a blended framework between Prosci and Microsoft tools.

Read the case study


Learning path

Leverage the training in the Building an Adoption and Change Management learning path to better understand the human side of digital transformation and how you can help your customers prepare.

Access the ACM learning path