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Consumer goods

Transform consumer goods factory operations with intelligent data insights

Unify facility and factory data to provide real-time, intelligent production insights that optimise operations, enable predictive maintenance, and improve worker collaboration.
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Outcomes

Drive real results in consumer goods with AI

Accelerate personalized content at scale with AI-powered insights that drive smarter decisions, faster execution, and measurable impact across marketing, growth, and strategy teams. Relevant for Chief Marketing Officers, Chief Growth Officers. and Chief Sales Officer.
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Faster content, lower costs

Launch campaigns faster with AI that generates creative content, adapts brand voice, and streamlines workflows across teams.
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Accelerated time-to-market of new campaigns

Launch seasonal campaigns faster with AI-driven trend analysis and content automation.
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Increased conversion rates

Convert more shoppers with consumer insight-driven product recommendations and dynamic offers.
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Increased worker productivity

Empower marketing teams with AI tools for faster asset creation and collaboration.
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Solutions

Find the right AI approach for your organisation

Buy, extend, build, or partner to achieve transformative AI benefits.
Buy pre-built solutions

Microsoft 365 Copilot

Transform work using a powerful AI assistant with built-in enterprise-grade security.
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Extend and customise

Microsoft Copilot Studio

Build and customise AI agents to extend the capabilities of Microsoft 365 Copilot.
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Build your own solutions

Microsoft Foundry

Design, customise, and manage AI apps and agents at scale.
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Find partner solutions

Microsoft Marketplace

Power your AI transformation with AI solutions from industry leading partners.
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Explore AI Solutions
CUSTOMER STORIES

Discover how organisations are using AI for consumer goods

  1. A blue and white logo with the text ALTANA.
  2. A close-up view of a logo featuring a blue circle with white text that includes ipg Intertape Polymer Group®.
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A blue and white logo with the text ALTANA.
“Thanks to the knowledge graph technology based on Microsoft Azure, we can pool our company’s knowledge sensibly and make supply chains transparent.”
Stefan Franke, Head of Procurement Excellence, ALTANA
Solutions
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A close-up view of a logo featuring a blue circle with white text that includes ipg Intertape Polymer Group®.
“Our partnership with Sight Machine and Microsoft … continues to become more important to our daily operations within the plant, helping us make quicker decisions on real-time data.”
Bill Bourgeous, Plant Manager, IPG
Solutions
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RESOURCES

Take the next step in your AI journey

  1.
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Microsoft for consumer goods

Meet consumer demands and drive sustainable growth with predictive analytics and data-driven insights.
Learn more
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Microsoft Scenario Library

Transform scenarios across your organisation with AI.
Explore scenarios
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Understand the business impact of AI

Get resources for a successful AI adoption and implementation journey.
Find resources
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