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Microsoft AI
Consumer goods

Increase productivity and creativity with AI‑powered marketing content creation

Help marketers access brand and category knowledge and boost their creative process with streamlined content, image and campaign creation, plus localization and brand assistance.
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Outcomes

Drive real results in consumer goods

Transform and streamline your marketing process to enhance consumer engagement with personalized content using generative AI. Get campaigns to market faster and increase conversion rates by easily creating multiple versions of creative elements that better match the interests of more personalized segments and brand loyalists. Relevant for Chief Marketing Officers.
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Accelerate time-to-market

Launch campaigns faster with AI that generates creative content, adapts brand voice, and streamlines workflows across teams.
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Increase conversion rates

Drive more sales with personalized marketing content that aligns with customer behavior and preferences.
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Enhance worker productivity

Empower marketers to do more with less by automating content development and assembly—freeing time for strategy.
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Reduce production and labor costs

Cut costs by minimizing manual content creation and localization tasks with scalable, AI-assisted tools and templates.
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Solutions

Trouvez l’approche d’IA adaptée à votre organisation

Achetez, prolongez, développez ou collaborez pour bénéficier des avantages transformateurs de l’IA.
Achetez des solutions prédéfinies

Microsoft 365 Copilot

Transformez votre travail grâce à un assistant IA puissant doté d’une sécurité intégrée de niveau entreprise.
En savoir plus
Développez et personnalisez

Microsoft Copilot Studio

Créez et personnalisez des agents IA pour étendre les capacités de Microsoft 365 Copilot.
En savoir plus
Créez vos propres solutions

Microsoft Foundry

Concevez, personnalisez et gérez des applications et agents IA à grande échelle.
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Trouvez des solutions de partenaires

Microsoft Marketplace

Accélérez votre transformation IA grâce aux solutions proposées par des partenaires leaders du secteur.
En savoir plus
Obtenir le guide des solutions d’IA
CUSTOMER STORIES

Discover how organizations are using AI for consumer goods

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“I cannot wait to see what 10,000 coworkers can accomplish with Copilot. I can’t even imagine the information and recommendations we will receive from Copilot in the future.”
Kelly Twomey Eidson, Manager of Enterprise Collaboration, CDW Corporation
Solutions
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RESOURCES

Take the next step in your AI journey

  1.
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Microsoft for consumer goods

Meet consumer demands and drive sustainable growth with predictive analytics and data-driven insights.
Learn more
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Microsoft Scenario Library

Transform scenarios across your organization with AI.
Explore scenarios
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Understand the business impact of AI

Get resources for a successful AI adoption and implementation journey.
Find resources
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