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Microsoft AI
Consumer goods

Deliver personalized consumer experiences through natural language

Gather information and enable enhance product discovery by recommending products or services based on individual preferences and conversational interaction.
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Outcomes

Drive real results in consumer goods

Offer personalized recommendations, instant support, and a user-friendly shopping experience that boosts loyalty and enhances product discovery. Elevate the customer journey, raise conversion rates, and increase order value with personalized, convenient interactions and enhanced real-time, tailored interactions. Relevant for CMOs, CxOs, and Chief Digital Officers.
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Increase conversion rates

Boost sales conversions by guiding shoppers with recommendations tailored to individual preferences.
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Elevate order value

Encourage larger purchases through smart bundling and upselling strategies using AI-driven customer insights.
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Improve engagement metrics

Delight users with personalized, conversational experiences that increase time on site and reduce bounce rates.
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Decrease return rates

Reduce mismatches and product returns with recommendations based on preferences and past behaviors.
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Rješenja

Pronađite pravi pristup umjetnoj inteligenciji za svoju tvrtku ili ustanovu

Kupite, produžite, izgradite ili se povežite kako biste ostvarili prednosti transformativne umjetne inteligencije.
Kupite unaprijed izrađena rješenja

Microsoft 365 Copilot

Transformirajte rad uz naprednog AI pomoćnika s ugrađenom sigurnošću na razini tvrtke.
Saznajte više
Proširite i prilagodite

Microsoft Copilot Studio

Izgradite i prilagodite AI agente kako biste proširili mogućnosti rješenja Microsoft 365 Copilot.
Saznajte više
Izradite vlastita rješenja

Microsoft Foundry

Dizajnirajte AI aplikacije i agente, prilagodite ih i upravljajte njima u velikom opsegu.
Saznajte više
Pronađite partnerska rješenja

Microsoft Marketplace

Pokrenite svoju AI transformaciju uz rješenja umjetne inteligencije vodećih partnera u djelatnosti.
Saznajte više
Preuzmite vodič za rješenja umjetne inteligencije
CUSTOMER STORIES

Discover how organizations are using AI for consumer goods

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“Azure provides a highly secure and robust stack for performance, cost efficiency, and scalability.”
Etienne Bertin, CIO, L’Oréal
Solutions
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RESOURCES

Take the next step in your AI journey

  1.
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Microsoft for Consumer Goods

Meet consumer demands and drive sustainable growth with predictive analytics and data-driven insights.
Learn more
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Microsoft Scenario Library

Transform scenarios across your organization with AI.
Explore scenarios
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Understand the business impact of AI

Get resources for a successful AI adoption and implementation journey.
Find resources
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