Coca-Cola Hellenic Bottling Company (HBC) strives to give customers across 29 exclusive markets the ultimate delight every day—access to their favorite beverages whenever and wherever they want them. As the company acquired more brands and customers, its rapid and sustained growth demanded a high level of agility and flexibility that it didn’t have with its on-premises environment.
February 07, 2023
Coca-Cola Hellenic quenches its thirst for cloud transformation with Microsoft Azure and Intel
Coca-Cola HBC turned to Microsoft Azure, Azure Mv2-series virtual machines on Intel® Xeon® Scalable processors, and SAP applications on Azure to support its massive prototyping workloads and development environment. Azure and Intel together led to the technology stack needed to accommodate Coca-Cola HBC’s expansive enterprise landscape that continues to scale while performing better, and at a lower cost, than previously possible.
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“By partnering with Intel and Microsoft, we’re able to drive our migration of enterprise applications to the cloud, harnessing the flexibility and scalability needed to power our business now and into the future.”
Sven Erlekam, Head of Enabling Technology, Coca-Cola Hellenic Bottling Company
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