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Intelligenza artificiale di Microsoft
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Consumer goods

Increase productivity and creativity with AI‑powered marketing content creation

Help marketers access brand and category knowledge and boost their creative process with streamlined content, image and campaign creation, plus localization and brand assistance.
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Outcomes

Drive real results in consumer goods

Transform and streamline your marketing process to enhance consumer engagement with personalized content using generative AI. Get campaigns to market faster and increase conversion rates by easily creating multiple versions of creative elements that better match the interests of more personalized segments and brand loyalists. Relevant for Chief Marketing Officers.
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Accelerate time-to-market

Launch campaigns faster with AI that generates creative content, adapts brand voice, and streamlines workflows across teams.
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Increase conversion rates

Drive more sales with personalized marketing content that aligns with customer behavior and preferences.
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Enhance worker productivity

Empower marketers to do more with less by automating content development and assembly—freeing time for strategy.
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Reduce production and labor costs

Cut costs by minimizing manual content creation and localization tasks with scalable, AI-assisted tools and templates.
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Soluzioni

Trova l'approccio giusto all'IA per la tua organizzazione

Acquista, espandi, crea o collabora per sfruttare i vantaggi trasformativi dall'IA.
Acquista soluzioni preconfigurate

Microsoft 365 Copilot

Trasforma il modo in cui lavori con un efficace assistente IA che offre sicurezza integrata di livello aziendale.
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Espandi e personalizza

Microsoft Copilot Studio

Crea e personalizza agenti IA per espandere le capacità di Microsoft 365 Copilot.
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Crea le tue soluzioni

Microsoft Foundry

Progetta, personalizza e gestisci app e agenti IA su larga scala.
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Trova le soluzioni dei partner

Microsoft Marketplace

Promuovi la trasformazione con l'IA con soluzioni di intelligenza artificiale dei partner leader del settore.
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Ottieni la guida alle soluzioni di intelligenza artificiale
CUSTOMER STORIES

Discover how organizations are using AI for consumer goods

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“I cannot wait to see what 10,000 coworkers can accomplish with Copilot. I can’t even imagine the information and recommendations we will receive from Copilot in the future.”
Kelly Twomey Eidson, Manager of Enterprise Collaboration, CDW Corporation
Solutions
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RESOURCES

Take the next step in your AI journey

  1.
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Microsoft for consumer goods

Meet consumer demands and drive sustainable growth with predictive analytics and data-driven insights.
Learn more
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Microsoft Scenario Library

Transform scenarios across your organization with AI.
Explore scenarios
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Understand the business impact of AI

Get resources for a successful AI adoption and implementation journey.
Find resources
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