Ever received the wrong answer or information from a customer service agent and had to call back? Ever received different answers from different people or different support channels? Ever been to a business.
As time and technology advance, customer service delivery – with the continuing emergence and convergence of service channels – is becoming increasingly complex.
A continuing problem with customer service today is that many view it as a job for the few (the customer service department), when in fact it is a role for all.
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