Connecting Marketing, Sales and Service Drives Customer Delight
Delight the customer and you have a customer for life: this mantra for sales and marketers is a recipe for success in today’s business environment.
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The Prescription for Better Healthcare Includes a Healthy Dose of Customer Service
What does the prescription for better healthcare include? A healthy dose of improved customer service, say consumers. -
Marketing: More Than Just Paper Hearts and Puffy Paint
It’s that lovey-dovey time of year again. -
3 Ways Government Customer Service Can Win the Popular Vote
A number of recent polls regarding government customer service show that the general public is feeling more and more like second-class citizens these days. -
4 Non Selling Sales Tips for 2015
We’ve seen major shifts in buying behavior over the last few years, forcing sellers to up their game, and 2015 will be no different. -
Making Sales and Marketing Collaboration Sturdier Than a House of Cards
Once upon a time, when stockbrokers worked on Wall Street and all politicians were honest, there existed a divide between sales and marketing. -
Why the Right Answer in Customer Service Means Everything
Ever received the wrong answer or information from a customer service agent and had to call back? Ever received different answers from different people or different support channels? Ever been to a business. -
Pete Carroll and the Seahawks: Your sales team’s secret to success
It’s Super Bowl time again folks, and this year’s big game between the Seahawks and Patriots looks like it’s gonna be a doozy. -
Just Set it and Convert It! Closing Deals in Your Sleep with Marketing Campaign Automation
Everything you need to know about marketing automation you learned in the 90s from Ron Popeil. -
Fielding a Super Bowl-worthy Sales Force without Expanding Your Team
Like post-season football, sales is a high-stakes game. -
5 Reasons Mobile Customer Service Must Be a 2015 Priority
Think about the growth of the mobile device market. -
5 Content Marketing Tips for 2015
Content marketing is going to be a major challenge for marketers in 2015.
