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3 Gen Z women having fun inside home looking at a 2-in-1 tablet to shop online

March 28, 2023 | Updated: May 11, 2026

Secrets to unlocking discounted online shopping

As shoppers shift from in-person to more online shopping, stores are offering new and better deals to draw customers to their websites. Let’s take advantage of that, shall we? This primer shows budget-conscious online shoppers how to unlock deals and get the best prices.

Tips for discount online shopping

If you’re looking to get the most value for your money, here are a few secrets to help you compare deals, shop sales, and make the most of online shopping websites.

Save money without a browser extension

There are a number of built-in features that can help you save money while shopping online, and others scout for the price history of an item. All of them can help you save money while shopping online.

In addition, Microsoft Edge has over 400 browser extensions for shopping that can help you save money when shopping online.

Comparison shop

While big box stores still sell all the things you’ll need, smaller retailers that can be a little more flexible about pricing may be your best bet when seeking out deals.

Take the time to shop around and understand what stores are charging for an item. Not all retailers have sales at the same time, and discounts may be available at some stores when they’re not at others. Handle your online shopping with Microsoft Edge, which searches the web and alerts you to lower prices on your item at other stores. This built-in price comparison feature can save you money.

Stay connected with retailers

If you’re trying to stay appraised of sales, you may want to sign up for a retailer’s email list. Lots of stores offer an immediate discount just for signing up, and you can always unsubscribe. However, staying subscribed to a store’s mailing list can keep you in the loop about upcoming sales and special offers, which may be to your benefit if you’re hoping to double up on deals.

Keeping tabs on your favorite brands and stores via social media can help with this as well. Some retailers and companies offer additional discounts for following them on social sites and engaging in their posts.

Abandon your cart

Here’s an easy trick for getting an immediate discount online. Put the thing you want to purchase in your cart and leave it there. Now, navigate away from the store’s website. Most retailers are eager to make a sale, so many will offer a discount code to purchase whatever is already in your cart. In some cases, you may need to be subscribed to their email list to receive these offers.

Shop off-season

Seasonal inventory bought during off-seasons is almost always cheaper. If you’re looking for patio furniture, buy your new set in September, when summer is over. Buy your new snowblower or winter coat in April when stores are looking to stock lawnmowers and sandals. Retailers will likely offer these out-of-season items at deep discounts, and savvy shoppers can take advantage. Your Microsoft Edge browser can help with this too, thanks to a price history feature. While shopping for things out of season is smart, Microsoft Edge can track price trends over time so you can know the right time to make a purchase and get the best price.

Unlocking discounted online shopping has become easier than ever. Thanks to Microsoft Edge’s shopping features paired with savvy online behavior, shoppers have been able to identify deals and save money. Take note of these tips when perusing online shopping websites and try Microsoft Edge to keep a little more money in your pocket at the end of the day.

Features and functionality subject to change.
  • Articles are written specifically for the United States market; features, functionality, and availability may vary by region.

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