Protect what's important to you

Reputation Relationships Privacy Money

So before you post, ask yourself:

Could this hurt me or others?

It is difficult to know how others will interpret or react to your post. What you post might affect others directly or indirectly.

Would I share this with my parents or family?

You never know who reads what you post. Imagine how your parents or family would react if they read your post.

Could this limit opportunities for my future?

It is common for schools, volunteer programs, and hiring managers to review your digital footprint. Be thoughtful about what you post online.




Did you know?

  • 16,300 years

    Estimated time lost while repairing damage to online personal reputations in 2013

  • $4.6 billion

    Estimated amount lost worldwide due to damaged professional reputations

  • Less than 20%

    Percentage of respondents who have taken active steps to edit or remove online information that might impact their reputations

  • Only 31%

    Percentage of those surveyed who take time to protect their reputations online

  • $1.4 billion

    Estimated worldwide financial losses while repairing online damage to personal reputations in 2013

What potential online risks concern you the most?

  • 28% Financial loss
  • 17% Finding spyware, adware, or other tracking software on my devices
  • 12% Loss of personal privacy
  • 10% Online information damaging relationships with family/friends
  • 8% Loss of job due to tarnished online reputation
  • 9% Poor performance of computer
  • 6% Being bullied or harassed online
  • 6% Data loss
  • 5% I do not have concerns about going online

What is the greatest benefit the internet has brought to your life?

  • 40% Learning
  • 16% Socializing
  • 14% Exploring
  • 14% Entertainment
  • 7% Conducting business
  • 9% Other

More resources

Get tips for internet safety and learn how to prevent bullying and harassment online.

More resources and research