Despite significant headwinds in 2020—a global pandemic, economic downturn, and technology budgets clipped—customer data platform (CDP) growth is booming.
Having spoken to over 300 Microsoft Dynamics 365 on-premises customers, I have a lot of empathy for companies that are faced with the decision to migrate to the cloud.
While the move to e-commerce in the retail industry has been underway for years, the onset of the pandemic last year accelerated the transition as retailers needed to quickly pivot to optimize for online sales in order to adapt.
While we may not have adequate measurement, one of the lasting repercussions of shutdowns, closings, quarantines, and widespread work-from-homes due to the pandemic will be to propel a shift toward a B2C-type experience within B2B impacting how customers expect to be understood and communicated with.
As today’s world expands with a massive wealth of customer information gleaned from brand interactions, purchases, services, and experiences—truly understanding your customers is of the upmost importance.
Today, we published the 2021 release wave 1 plans for Microsoft Dynamics 365 and Microsoft Power Platform, a compilation of new capabilities that are planned to be released between April 2021 and September 2021.
Truly engaged, always connected As digital commerce continues to evolve and become an integral revenue stream for retailers and consumer goods companies, it is paramount for these companies to digitally transform their supply chain as well.
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