July 25, 2023

A laptop is an investment in your productivity, workflow, and digital life. But if you’re looking to upgrade your existing device, when should you take the plunge? When it comes to buying a laptop, timing your purchase is key. Make the most of your investment when you buy a Microsoft Surface.

What’s the best time to buy a new computer?

The best time to buy a laptop or computer is when the latest models are released. If you're looking to buy a Surface device specifically, Microsoft typically releases new models during the back-to-school season in October and November. Even if you’re not a student, waiting until the newest models are released during this period means that you’ll get the latest and greatest when it comes to laptop features and performance.

If you’re looking to save, buying a new laptop during the October through December period also means that you may be able to get a good deal on previous-generation models. Additionally, there’s often an opportunity to get deals on laptops during holiday events at the end of the year: Thanksgiving week, Black Friday, Cyber Monday, and other major sales events happen from November to December, all through the holiday season, and often past New Year’s Day. Microsoft also occasionally runs its own sales events throughout the year, so it's always worth checking the company's website or Microsoft Store for current promotions.

Perks of buying a Surface through the Microsoft Store

With their sleek designs, powerful Intel® processors, and vivid touchscreen displays, Surface laptops and 2-in-1 devices are ideal for students, professionals, and anyone who needs a reliable and powerful device for work or play.

And it makes sense to buy from the source! When you purchase a Surface directly from Microsoft Store, you get free shipping, free returns with no questions asked for 60 days, and flexible payment options. Plus, if Surface devices go on sale within 60 days, you’ll get a refund for the difference (some exclusions may apply). This offer applies year-round—not just during busy shopping seasons—so you can rest assured that a great deal is right around the corner.

Our top Surface picks for this year

If you're ready to purchase a Surface device, here are three of our newest picks:

Surface Laptop 5

Surface Laptop 5 is not only sleek, with an array of bold colors like Sage and Platinum with Alcantara®, but it’s also powerful, with an array of 12th Gen Intel® Core™ i5 or i7 processors. Plus, if you’re a student, parent, teacher, or member of the military, you can save up to $400¹ when you configure your Laptop 5 and build your ideal device.

Surface Pro 9

Surface Pro 9 is a great choice for anyone who needs the power of a laptop and the flexibility of a 2-in-1. With a detachable keyboard, touchscreen display, and up to 15.5 hours battery life with average use², this device is perfect for on-the-go productivity.

Surface Studio 2+

Surface Studio 2+, introduced in 2018, is the most powerful all-in-one Surface yet. It’s perfect for creatives and professionals who need stellar graphics. Its 28-inch PixelSense™ display, 11th Gen Intel® Core™ H35 processor, and NVIDIA® GeForce graphics, make this device is ideal for video editing, graphic design, and other resource-intensive tasks.

Ready to find your next device? Microsoft makes it easy to compare Surface devices and choose the one that's right for you.