Accelerate consumer goods time-to-market with AI-driven consumer insights and design
Forecast demand, develop more effective products and packaging, and grow revenue with a deeper understanding of customer data.
Outcomes
Drive real results in consumer goods
Accelerate new product development with AI-driven insights, enabling faster innovation, improved designs, and reduced time-to-market for next-generation consumer goods. Relevant for VP of R&D, VP of Manufacturing, Chief Information Officer (CIO)
Accelerated new product time-to-market
Accelerate R&D cycles, respond to trends, and launch new products more quickly and competitively.
Increase sales revenue
Boost sales by aligning product design with real-time consumer insights and demand signals.
Higher lifetime value
Grow lifetime value with AI-powered innovation, personalized offers, and consumer-driven design.
Discover how organizations are using AI for consumer goods
“Our expanded partnership with Microsoft is an important next chapter in Coca-Cola’s journey toward a digital-first enterprise powered by emerging technologies.”
Neeraj Tolmare, Senior Vice President and Global Chief Information Officer, Coca-Cola
“With Microsoft’s generative AI tools and extensive expertise, we are able to leverage ELC’s tremendous data to create more personalized consumer experiences.”
Jane Lauder, EVP, Enterprise Marketing and Chief Data Officer, Estée Lauder
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