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Enabling intelligent brands

Deliver the future using innovative technology tailored for the consumer goods industry.

Evolve with the ever-changing consumer preferences

Create a connected, agile, and data-empowered consumer goods organization. Address consumer goods industry challenges and deliver personalized brand experiences that evolve with your customers.

Know your consumer

Engage, serve and convert shoppers.

Deliver sustainable and operational excellence

Optimize CPG retail operations to build an agile and sustainable product life cycle.

Connect your enterprise

Help ensure secure collaboration through retail technology to deliver execution excellence.

Accelerate innovation

Build brand affinity and market share in new ways using technology in retail and consumer goods.

Learn how companies in the consumer goods industry are innovating to transform their businesses

Campari Group

Campari Group

Campari Group cultivates a signature mix of premium personalization.
Grupo Bimb

Grupo Bimbo

Grupo Bimbo takes a bite out of production costs with Azure IoT throughout factories.
Peet's Coffee

Peet's Coffee

Peet’s Coffee meets market changes with Dynamics 365.
Coca-Cola Bottling Company United

Coca-Cola Bottling Company United

Coca-Cola Bottling Company United dispenses streamlined order management with RPA in Microsoft Power Automate.


Chobani grows a culture of innovation, fast business development by moving to SAP on Azure.


PepsiCo uses Azure Machine Learning to identify consumer shopping trends and produce store-level actionable insights.
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Explore consumer goods and retail solutions

Accelerate your sustainability journey

Record, report, and reduce your environmental impact with Microsoft Cloud for Sustainability.
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Predictive maintenance solutions

Reduce waste and cost in your manufacturing processes with corrective and preventative maintenance solutions. Take advantage of intelligent retail technologies to streamline your business.
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Intelligent demand forecasting

Reduce your sales forecast errors by up to 50 percent by discovering the hidden drivers of category and customer demand. Forecast with more confidence using intelligent retail technology.
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Know your customers

Gain comprehensive understanding of customer behavior across channels to optimize each experience for the best outcome.
Female retail shopping selecting merchandise from shelf in retail setting
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Discover Microsoft Cloud for Retail

Accelerate business growth and connect your customers, your people, and your data with Microsoft Cloud for Retail.

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