Agentic AI is reshaping retail and consumer goods economics
For three years, brands and retailers treated AI like a science experiment.
Retail and consumer goods
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María Almenara: The First Data-Driven Peruvian Bakery
The technology available to us and the context we’ve been living in have sped up the digital transformation of all industries and companies of all sizes. -
Agentic AI in revenue growth management: From hype to decision intelligence
Revenue growth management is becoming the connective tissue between growth strategy and execution. -
How agentic commerce is becoming the new front door to retail
AI is mediating shopping decisions, and CMOs now face a defining question: who controls influence and learning at the moment of choice. -
Frontier Transformation in retail: How agentic AI robots are redefining store experiences
Organizations must deliver better personalization, higher volume, and increasingly complex insights while operating with greater efficiency. -
Return on intelligence: The human edge in an agentic era
Microsoft is leading retail’s agentic future, empowering human creativity with AI-powered automation to deliver authentic, personalized customer experiences. -
How retail and consumer goods leaders empower their workforces with AI agents
Accelerate innovation in consumer goods by unifying data with AI, reducing launch risks, and aligning with market trends. -
Ask Ralph: Where style meets AI—a new era of conversational commerce
Meet Ask Ralph, a new AI-powered styling companion that not only helps with product discovery but also inspires consumers with Ralph Lauren’s unique and iconic take on style. -
AI-powered success—with more than 1,000 stories of customer transformation and innovation
We’ve collected more than 1,000 real-life examples of how organizations are embracing Microsoft’s proven AI capabilities to drive impact and shape today’s platform shift to AI -
The next wave of AI for content creation includes digital twins
AI and digital twins help CPG brands scale content, cut costs, and personalize experiences—transforming marketing workflows and accelerating innovation.