Learn more about what Microsoft is doing in retail and consumer goods


Microsoft retail and consumer goods vision


Microsoft is partnering retailers and brands to help them reimagine their business and thrive in today’s competitive environment. Microsoft and partner solutions enable you to combine the best of digital and in-store to deliver personal, seamless, and differentiated customer experiences. Empower your people to deliver maximum business impact. Optimize operations by using sensors, machine learning and advanced analytics to understand, predict, and better serve customers. Transform your business and create new revenue streams and business models through an intelligent, modern platform that enables you to embrace the use of massive data streams to create relevant insights and competitive advantage.

The Microsoft approach


Microsoft enables retailers to deliver personal, seamless, and differentiated customer experiences by empowering people, enabling digital transformation, and capturing data-based insights to drive growth.
  • Engage your customers
  • Empower your employees
  • Optimize your operations
  • Transform your products

See how businesses are using Microsoft retail and consumer goods solutions

  • Read the customer story
  • Read the customer story
  • Read the customer story
  • Read the customer story

Solutions for retail and consumer goods

Retailers and brands are embracing digital transformation to thrive in today’s competitive environment. Microsoft retail and consumer goods industry solutions and an intelligent platform enable retailers to combine the best of digital and in-store to deliver personalized, seamless and differentiated customer experience.


Try or buy an app

Connect with a Microsoft partner

Products supporting retail and consumer goods


Live events


Webinars