ShopTalk 2019 recap part 2: Retail transformation and 360 customer insights
This is the second post in a series of three blogs where we delve a little deeper into five topics that were dominant in discussions at ShopTalk 2019.
Accelerate innovation in consumer goods by unifying data with AI, reducing launch risks, and aligning with market trends.
This is the second post in a series of three blogs where we delve a little deeper into five topics that were dominant in discussions at ShopTalk 2019.
Retail transformation was on full display at ShopTalk 2019, and the Microsoft Industry Experiences team was there to participate in this next-gen commerce occasion.
As the consumer-retailer relationship transforms, success will require full transparency and real-time personalization through consumer-centric supply chains.
The physical store has become the most powerful media channel available to brands.
A retailer with full visibility into its supply chain can more accurately assess the health of its chain, including inventory levels and locations.
Legacy retail supply chains are feeling the pains of increased consumer demands and a broader range of choices.
When thoughtfully delivered in harmony with a retailer’s organization, new technologies can empower employees to deliver differentiating customer experiences.
Firstline employees are central to the retail customer experience, so establishing a culture of employee empowerment is transformative to how customers engage with your retail brand.
Retail firstline workers remain central to enabling differentiated retail experiences that will drive customer loyalty and advocacy.
Shelley Bransten, Corporate Vice President, Retail & CPG, shares her highlights from the show floor at the National Retail Federation’s annual conference and expo.
As the retail industry changes and competition grows across every channel, retailers are turning to new technologies to move their customer experience forward and maintain relevancy.
Women have long been both the heart and spine of retail as consumers, first-line employees, designers, influencers, and leaders. But while women drive an estimated 70 to 80 percent of consumer spending and represent half of first-line employees, we only occupy 5.6 percent of S&P 500 retail company CEO positions.