Is your customer journey living up to consumer expectations?
The Intelligent Customer Journey scenario provides retailers with the back-end tools to deliver experiences that delight, inspire, and build loyalty.
Microsoft Industry Blogs: Retail
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Agentic AI in revenue growth management: From hype to decision intelligence
Revenue growth management is becoming the connective tissue between growth strategy and execution. Learn how agentic AI can accelerate decision intelligence—grounded in financial truth, governance, and human judgment.
Capturing brand relevance with audience-first marketing
Ophelia and the CG company she works at leverage a powerful audience analytics solution to discover hidden audience insights.
Integrated Audience Analysis – a Q&A with Affinio CEO Tim Burke
Tim Burke shares his vision for his company, their technology, and how they help boost brand relevance with their audience analysis solution.
Driving brand relevance in the digital era: How Danone succeeded
Danone, a leader in the consumer goods industry, is using cloud-based audience analysis tools to stand out from the crowd and achieve brand relevance.
Can brands stay relevant in today’s attention economy?
Affinio enables marketers to create content that resonates with their audiences and deliver it through channels that they know their audiences will listen to.
Five AI Trends Redefining The Retail Experience
Retailers of all sizes need to be one step ahead of their customers’ needs and their competitors’ next innovation, requiring a digital transformation powered by AI.
What it means to be a Gamechanger in times of Radical Innovation: A Q&A with Peter Fisk
These companies go beyond innovating their products and services, their customer experiences and business models. They seek to innovate how their markets work.
The Future Is Cognitive: Using AI in Retail to Meet New Hurdles
Using Artificial Intelligence in retail will become essential to meet customers’ needs. Read this interview with industry disruptor Bharat Popat to learn more.
How retailers can improve the customer experience with AI
AI-powered experiences will become essential for retailers to meet their customers’ needs and to improve customer experiences. Learn why AI is the next competitive advantage.
State of the UK retail industry: a sit down with Microsoft’s Diana Parker
To get a current perspective on the state of the UK retail industry, we talked with Diana Parker, Microsoft’s UK sector director for retail.
The 3 A’s behind user behavior in the demand planning process
Retailers need a solution that sees the external factors that affect the demand planning process and integrates the three “A’s” of consumer behavior.
Improve demand planning accuracy by avoiding common mistakes
Prevedere’s Pawan Murthy shares best practices to reap the full benefits of predictive analytics for increased demand planning accuracy.