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Microsoft AI
Published
4 min read

Cloud-powered user experiences 

It could not be more critical for retailers to bridge the gap between digital and their bricks-and-mortar stores than it is today, says Xomni CEO Chad Brown. “When you think about what the store does for the online channel, and vice versa, it should be about creating a sense of continuity,” he explains. “Bring those channels together and you truly maximize your return on investment, and satisfy the customer.

Published
3 min read

The 3 stages of IOT: The path to personalized shopping 

In the retail industry’s quest for innovative ways to connect with customers, personalized marketing through mobile devices offers an opportunity to reinvent the shopper experience by increasing promotion redemption rates and nurturing a deeper level of customer engagement. And retailers are recognizing the need to get personal.