Content type: Thought leadership
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Exploring leadership in the digital age, Learning From Leaders, Episode 1
By: Katie Martell | Unapologetic Truth- Teller and Marketing Consultant I have a reputation for being an “unapologetic truth-teller” in the world of business, and the truth of our digital age is that change is the only constant.
How a mindset shift transformed our finance department
When culture and technology align, transformative things can happen. By shifting its mindset to embrace the cloud-based digital tools of modern finance, Microsoft’s finance department has been able to optimize internal operations and drive business partners to action.
IT + OT + ML = Intelligent Manufacturing
Guest Author: Jomit Vaghela | Cloud Solution Architect, US EC Industry, Microsoft In collaboration with the National Association of Manufacturers Factory of the Future. Smart Factory. Industry 4.0. Digital Transformation. Every survey, article, and trend report points to one common theme to fulfill the promises of these buzzwords: Artificial Intelligence (AI).
Putting the Customer First: Lessons in Account-Based Engagement
Author: Carrie Holmes | Director, Account Based-Engagement, Microsoft US David Ogilvy, one of the founders of Ogilvy & Mather advertising agency once wisely said, “Don’t count the people you reach; reach the people that count.” These words are especially important today.
Standing out in the Digital clutter: 4 learnings from Microsoft US social engagement
The Microsoft Customer Experience Center (CXC) is an internal organization that operates social engagement programs on behalf of over 35 core brands across the company, and the social connections that this team drives are key to how we break through the noise.
The Future of Media & Entertainment in the Experience Economy
In the era of digital transformation, the media and entertainment industry is at the epicenter of disruption.
How to conduct and create engaging customer interview videos
In this age of the customer, testimonials rise above the collective noise to drive home your brand’s story in a crowded marketplace.Microsoft Business Applications Summit: Learn how to drive value with new Dynamics 365 releases
Transformation is the topic on everyone’s mind these days, and for many business leaders, it’s a daunting prospect. Many are facing inflexible legacy systems, siloed data sources, and processes running in isolation. And they’re looking for a new approach. They’re looking for solutions that turn one-off interaction into ongoing engagement.
Rebranding the finance team
2019 is the year of the rebrand with Forrester predicting that more businesses will start to focus on emotionally resonant and useful customer experiences
“They” Are Us: Embracing Diversity & Inclusivity
We’re going beyond metrics and embodying our principles.