Unlock the key to competing, connecting, and closing sales in today’s market
Learn why adopting a relationship sales strategy is critical to the short- and long-term success of your sales team.
Microsoft in Business Blogs
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AI as a platform shift, not another experiment
Artificial intelligence is no longer a speculative bet for global professional services firms—it’s a structural shift in how expertise is created, decisions are made, and value is delivered to clients. As the pace of innovation accelerates, organizations face growing pressure to move faster, operate with greater consistency, and deliver insight at scale, all without eroding
Accelerate sales with customer-centric relationships
Relationship selling focuses on building customer-centric relationships to drive sales and grow revenue. Explore the infographic for selling tips—and data to back them up.
Take an innovative approach to change management
Learn how businesses around the world are beginning to prepare for the transition from Microsoft’s Windows 7 and Office 2010 solutions to Windows 10.
The Minnesota Vikings streamline their operations with Microsoft
When the Minnesota Vikings team hit the field, they do it as a cohesive unit, always putting the team ahead of the individual.
Modern Marketing: The Case of Microsoft US
As the Chief Marketing Officer of Microsoft in the US, I’ve embarked on a journey of marketing transformation that kicked off as Satya Nadella became our new CEO. As Microsoft “hit refresh”, the way we do marketing has to be re-thought putting the customer first while leveraging all that modern marketing could offer.
3 tips to making better marketing video content
Marketing videos are everywhere today, but what really sets apart effective ones from lackluster ones? Learn the three fundamental elements.
Create more personalized customer experiences in retail
Today’s retail customers want the world—and personalization is a key in-demand feature. Modern customers present new challenges and opportunities for retailers.
How Abiomed redefines heart patient care
Abiomed launched an Azure-based system to enhance the capabilities of Impella products and drive change in connected healthcare.
How Ecolab uses tech to reduce healthcare-associated infections
Ecolab’s Compliance Monitoring System ensures hand hygiene compliance at hospitals and uses powerful data to track the success of HAI prevention.
AI and data compliance: Are you prepared?
Many small and mid-sized businesses are learning how to manage the increased data AI provides in a way that builds customer trust and ensures compliance.
When Machines Start to Think – How AI is Shaping Our ‘Day After Tomorrow’ by Peter Hinssen
Most of us focus on ‘Today’: on the meetings we will be having, the e-mails we will respond to and the quotations we need to send out while deadlines are breathing down our neck. And we should. The ‘Today’ part is what pays our bills.
How Mall of America modernized their property management system
Mall of America updated their property management system with Microsoft technologies, enhancing the user experience of 40 million guests annually.