Microsoft helps media customers capitalize on AI for greater ROI
Microsoft is committed to working with our media and entertainment customers and partners to advance AI while addressing key obstacles to adoption.
Frontier Firms in media embrace agentic AI to unlock creativity, transform engagement, and accelerate innovation across the industry.
Microsoft is committed to working with our media and entertainment customers and partners to advance AI while addressing key obstacles to adoption.
Microsoft is partnering with sports organizations worldwide to integrate technology and gain a competitive edge.
IBC2024 brings together the creative, technology, and business communities to collaborate, learn, and unlock new opportunities.
The show serves as a powerful stage to witness firsthand the profound impact of AI on the industry. At Microsoft, we are bringing these elements to life across our platform and ecosystem. Attendees will see that we have moved beyond hype and are deploying this technology at scale powered by data and the Microsoft Cloud.
Microsoft and our partners showcased the power of AI at IBC2023: The World's Leading Content and Technology event in Amsterdam that took place from September 15 to 18, 2023.
As media organizations pursue the transition to a cloud-first future, Microsoft will continue to help our customers navigate the blurring lines between broadcasting, commerce, engagement, and gaming.
IBC is the premier global event, created by the industry for the industry that highlights the latest innovations in both media and technology.
The Microsoft partner ecosystem plays a central role in our joint customers’ success and allows us to scale more quickly. Our partners develop innovative solutions across a range of industries and lead customers on their digital imperatives journey.
So much has happened to the world at large over the past two and a half years and that is reflected heavily in our media and entertainment industry.
As a Digital Strategist working within Media & Entertainment I often hear customers express frustration over having more data than they know what to do with. If you can relate, what a wonderful problem to have given data truly is the new currency of this digital age.
Over the past 18 months, organizations in media & entertainment and telecommunications turned to digital technologies for the resilience and agility necessary to maintain business continuity and, in many instances, simply survive.
Customer centricity has been at the heart of Microsoft’s enterprise mission and perhaps that focus in no more important than right now within the media and entertainment (M&E) industry.