Social Media Studies (SMS) is a network of social science and humanistic researchers, part of the Microsoft Research labs in New England. It includes full-time researchers, postdocs, interns, and visitors. Begun in 2009, the researchers who now lead the initiative are: Nancy Baym, Tarleton Gillespie, and Mary Gray. Our primary purpose is to provide rich contextual understanding into the social and cultural dynamics that underpin social media technologies. Our work spans several disciplines: anthropology, communication, economics, information, law, media studies, women’s studies, science & technology studies, and sociology.
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