Research
Exponentially better than A/B testing. Multiworld Testing (MWT) is the capability to test and optimize over K policies (context-based decision rules) using an amount of data and computation that scales logarithmically in K, without necessarily knowing…
Posted by George Thomas Jr. Microsoft researcher Vasilis Syrgkanis and two colleagues this week unveiled a new approach to understanding and optimizing online bidding and auctions, with implications far beyond the online advertising marketplace in…
Senior researcher Rob DeLine describes how the Halo team uses Trill, a high-performance in-memory incremental analytics engine, and Tempe, a web service for exploratory data analysis, to monitor and quickly improve the Xbox gaming experience.…
