The Numerati

  • Stephen Baker | Businessweek

Every day we produce loads of data about ourselves simply by living in the modern world: we click webpages, flip channels, drive through toll booths, shop with credit cards, make cell phone calls. In one of the greatest undertakings of the 21st century a group of mathematicians and computer scientists is sifting through this data to dissect us and manipulate our behavior.
Yet these “numerate” also work on our behalf, diagnosing an illness before we are aware of the symptoms, or even helping us find our soul mate. This powerful new endeavor—the mathematical modeling of humanity-will transform every aspect of our lives.

Speaker Details

Stephen L. Baker is a senior writer at BusinessWeek, covering technology. Baker joined BusinessWeek in March, 1987 as manager of the Mexican City bureau and was named Pittsburgh bureau manager in 1992. Baker holds a bachelor’s degree from the University of Wisconsin and a master’s from the Columbia University Graduate School of Journalism.Please check out http://sharepoint/sites/visitingspeaker/default.aspx to see upcoming talks, FAQ’s, etc.Questions? Please send mail to: SPEAKREQ

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