Design Thinking and Design Research
- Bill Burnett | Stanford University
This talk describes what Stanford is doing in Design; including a description of the graduate Joint Program in Design, the new Hasso Platner Institute of Design (the d.school), and the Design for Change Lab. It explains the concepts behind “design thinking” and how Stanford is using Design methodologies to research large poorly-bounded problems. It also describes some of the challenges facing researchers who use “Design to Think” . It covers some of the graduate research projects currently in the Lab and looks at how Design can be a force for change in a resource-limited future.
Speaker Details
Bill Burnett has been teaching at Stanford for over 20 years and is currently the Executive Director of the Product Design Program. Product Design is one of the first inter-departmental programs at Stanford (first degree: 1963) and straddles the Mechanical Engineering Department, in the School of Engineering, and Fine Art and Design Department, in the School of Humanities and Science. Bill received his B.S. and M.S. in Product Design at Stanford and has worked at Hasbro, Apple, three start-ups, and on a wide variety of projects ranging from the original Star Wars action figures to the award-winning Apple PowerBooks. He holds eight patents, several design awards, and his current research focuses on design methodology and human creativity. In addition to his work at Stanford, he is on the Boards of D2M Inc., a product development consulting firm in Silicon Valley, and Dalson Energy Inc., an alternative energy company focused on developing small-scale biomass gasification systems for distributed energy generation.
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Jeff Running
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