Portrait of Asta Roseway

Asta Roseway

Principal Research Designer | Fusionist


Asta Roseway is a Research Designer, at Microsoft Research, whose work focuses around Human Computing Interaction (HCI), Affective Computing, and wearable technologies. Roseway’s highly regarded ‘Printing Dress’ (ISWC 2011 Expo winner), is a combination of fashion and technology designed to provoke questions around wearable displays, privacy, and social impact. She continues to explore these questions but more specifically focuses on experiences within the health and wellness sector. Asta is one of the co-founders of studio99, a Microsoft Research effort designed to bring Art and Technology practices closer together. She is a Parsons School of Design alumni.


Lightwear: An Exploration in Wearable Light Therapy

Established: June 2, 2014

We explored the social acceptability and user experience of wearable form factors as a portable option for Bright Light Therapy (BLT). BLT remains the predominant therapy for Seasonal Affective Disorder despite a non-compliance rate of ~70% commonly attributed to the…

Project Florence

Established: August 3, 2015

Nature has its own language; specifically, plants use electro-chemical signals to communicate their needs. Project Florence is a speculative glimpse into our Future where both our Natural and Digital worlds could co-exist in harmony through enhanced communication. Combining Natural Language…


Established: June 1, 2015

DuoSkin is a fabrication process that enables anyone to create customized functional devices that can be attached directly on their skin. Using gold metal leaf, a material that is cheap, skin-friendly, and robust for everyday wear, we demonstrate three types…













Learn More About My Work


Jason Salavon Selected for Microsoft Residency

Jason Salavon has been selected for Mircosoft’s Artist-in-Residency Program from August through March 2015. The residency will primarily take place in Microsoft Research’s gallery space called Studio 99. (Mark Moore Gallery Blog)

Feeling Mad? New Devices Can Sense Your Mood and Tell — or Even Text — Others

Work on affective computing at Microsoft Research is exploring how wearable devices can help monitor stress in people’s lives. (Daily Herald)

Studio 99 Melds Art and Science

For decades, there have been artist-in-residency programs within scientific and academic communities. An exhibit in Redmond, Wash., presents the results of Microsoft Research’s collaborations with its first artist-in-residence, James George.

Learn How Microsoft Researchers Are Using Wearable Technology to Read Your Moods

Mary Czerwinski and Asta Roseway of Microsoft Research are investigating “affective computing,” systems that try to identify your current mood and react accordingly. (Inside Microsoft Research)

Social Search Social Builds Bridges

With a pair of conferences occurring in the Seattle region in consecutive weeks, Microsoft Research Connections took the weekend between them to host a social for attendees to network, to exchange views, and to nurture research collaborations.

Video: Wearable Technology in the Microsoft CES booth: Pt1

The Printing Dress from Microsoft Research made its public debut during CES 2012. (Next at Microsoft)